We’re excited to introduce you to the always interesting and insightful Keith Campbell. We hope you’ll enjoy our conversation with Keith below.
Keith, appreciate you joining us today. Earning a full time living from one’s creative career can be incredibly difficult. Have you been able to do so and if so, can you share some of the key parts of your journey and any important advice or lessons that might help creatives who haven’t been able to yet?
I’m owner, DJ & production manager for a single op private entertainment company… Nocturnal Cafe – Audio & Visual Entertainment Production!
Keith, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?
As an associates graduate of Art Institute of Fort Lauderdale in advertising design & marketing, I still had an itch for music and event entertainment (i.e. – private parties, night clubs and concerts). After 6 years in advertising I felt a little stifled and my creativity being smothered, so I took a leap and resigned from my position and started DJing full-time in night clubs as well taking a 9 to 5 as record store sales rep.
I did eventually return to advertising once my children were born but it didn’t last as event entertainment kept knocking at my door. After residing in in Florida for over 15 years I finally made my way back home to Southern California where I took up a local bar residency in Studio City and mobile event gigs (weddings, corporate events etc.) with a good friends company on the weekends.
Eventually one thing lead to another and 2017 started my very own company Nocturnal Cafe.
Can you share a story from your journey that illustrates your resilience?
I’m pretty sure this is the question of the decade but the pandemic had really take a new approach to how entertainment as a single op company could operate. Although not as affordable as I would have liked my personal budget to be during 2020/2021, I realized I can present a big production style of event as well as or even better than some of the industries longest players.
All this required me looking at myself as an entertainer rather than just an Event Dj! I felt at the time that wether I was introducing a couple for a grand entrance or creating a light show for a New Years event it is all entertainment to clients and it should always exude and portray that experience.
A great example of this type of entertainment is that when you’re the face/host of the party, your clients and guests should see and feel your performance as if they were on a game show or live concert and you are the talent they came to see. So with that in mind your very being should say as much once you get on that mic. I usually simplify it as getting your Nick Cannon on.
What’s the most rewarding aspect of being a creative in your experience?
The most rewarding thing about what I do, is the smiles and excitement I can actually see from people faces while at an event and not just relying on what someone says or some sort of online rating. I can actually see how much enjoyment the client and their guests are truly having. At the end of every event just hearing wows and getting the hugs and fist bumps says, I was able to bring a little fun and excitement to their evening/night for just that moment.
Contact Info:
- Website: https://www.nocturnalcafe.com
- Instagram: https://www.instagram.com/nocturnalcafe17
- Facebook: https://www.facebook.com/nocturnalcafe
Image Credits
Amanda & Nico Sarah Mack Kinsey Mhire Raven Kinsler