Alright – so today we’ve got the honor of introducing you to Kasoon Chapman. We think you’ll enjoy our conversation, we’ve shared it below.

Kasoon, appreciate you joining us today. Let’s start on the operational side – do you spend more of your time/focus/energy on growing revenue or cutting costs?

This is a great question because it aligns well with our mission here at Penn AI of helping small to medium size businesses grow faster and smarter. Penn AI is your AI-powered copilot for productivity and growth. We do this by replacing manual work with AI-driven efficiency so that every action either saves time, drives revenue, or both.

At Penn AI, we are unapologetically focused on growing revenue, but we do it through intelligent cost saving measures, that’s what AI makes possible. AI is the cost saving measure. I am a firm believer that you don’t have a business if you are not generating leads or revenue. AI gives us the unique opportunity to scale without increasing cost. For example, our Penn AI Agents let businesses serve 10X more customers with the same staff. We are adamant about replacing repetitive expenses with smarter solutions. Leveraging AI allows us to redirect energy where it belongs into growth, innovation, and customer success.

This thinking also drives how we serve our clients. Whether it’s the Penn AI note-taking app replacing manual transcription or our AI Agents reducing support costs, we help businesses unlock both: higher revenue and lower operational drag.

To me, the real power play is not choosing between revenue or cost it’s designing systems where as they say “every dollar saved is a dollar earned”. In other words, it is not a clear choice, it is a proverbial handshake. 

Kasoon, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?

1. How did you get into your industry?

Before founding Penn AI, I worked as a Business Systems Analyst and Product Owner at a major multinational insurance firm for over 15 year. My role involved working closely with subject matter experts (SME’s) across the U.S. and internationally gathering complex business requirements and collaborating with developers to build enterprise systems. I was constantly in meetings, capturing detailed notes and insights, and I realized how inefficient and error-prone manual note-taking really was. I needed a faster, smarter, and more reliable way to ensure nothing was missed so I began exploring AI to solve my own challenges. In 2021, I launched the first version of the Penn AI Note-Taking App not as a business idea at first, but as a solution to my own problem. I knew I was onto something after seeing the daily downloads, without doing any marketing and when someone in Italy reached out asking if it was available in Italian.

That moment sparked a bigger vision. I began pursuing AI not just as a tool, but as a business enabler. I saw too many talented people wasting time on repetitive tasks that machines could do better; I was one of them. I realized that AI wasn’t just about automation it was about liberation. It was the key to helping people and businesses make more money, scale faster, and reclaim their time. That belief became the foundation for Penn AI. Today, we’ve expanded from note-taking into full-scale AI Agents, and we’re just getting started.

2. What type of products/services does Penn AI provide?

We offer two core solutions to help businesses increase productivity and revenue:
• The AI Note-Taking App records, transcribes and summarizes voice conversations in real time, freeing people from manual note-taking and letting them focus on closing deals or executing. It is available for download from the Apple and Google play stores. It is 100% FREE to get started with a generous 100 lifetime minutes to use until the minutes are exhausted.
• We also build custom AI Agents which are intelligent, multilingual chat agents that can be added to business workflows in under 3 minutes, no coding or tech knowledge needed. These agents instantly handle customer inquiries, generate leads, schedule appointments, and help businesses make money 24/7 while they sleep.

3. What problems does Penn AI solve for your clients?

We help businesses stop wasting hours on manual, repetitive and time consuming tasks so they can focus on what truly matters whether its fulfilling their purpose or driving growth. Take the repetitive tasks of answering the same customer questions, chasing leads, or managing bookings. Our multilingual AI Agents automate those conversations instantly, intelligently, and 24/7 so businesses can scale without adding more hours or headcount. We wants clients to think efficiency so we capture your meeting notes so no detail is missed. Details that could cost you sales.

Did you know 90% of businesses waste hours per week answering the same questions? Let that sink in! We have clients prior to joining Penn AI for example:
Dental offices answering the same “Do you take my insurance?” question. Real estate offices answering, “Is this property still available?”, “What’s the monthly HOA fee?” and salon or barbershops “What’s your pricing?” or “Do you accept walk-ins?”.

These are customer support questions that should be handed off to AI at a fraction of the cost of hiring front desk personnel or expensive answering services.

4. What sets you apart from others?

I can think of 3 areas that sets us apart from others. clarity over hype, customization over cookie-cutter tools, and real business results.

We are relentless in our focus on speed, simplicity, and business results not hype. Right now, the hype around AI is daunting and unfortunately, many people have a limited view of what it can actually do so they delay taking action. We are hyper-focused on removing the overwhelmed associated with adoption AI and crushing the AI myths that are blocking businesses from realizing the transformative benefits in 2025 and onwards.

How do we do this? We help everyday people and businesses unlock the revenue potential of AI in minutes, not months. Unlike AI tools built for coders or corporations, our solutions are simple, powerful, and affordable. And we don’t stop at software, we teach the mindset and strategies to 10X your income and productivity. Our free AI Secrets Webinar Series is where business owners learn exactly how to adopt and scale with AI without the overwhelm.

We’re not selling off-the-shelf tech. We custom-build and tailor every AI solution to your business needs. With my background as a Business Systems Analyst and Product Owner, I understand how to align tech with real business needs.

At its core, Penn AI is a movement. We’re on a mission to democratize AI for everyday entrepreneurs and small businesses. With multilingual capabilities, plug-and-play design, and a founder-led commitment to ethical, accessible innovation.

5. What are you most proud of?

I’m most proud of building Penn AI from zero, completely self-funded and bootstrapped and watching our solutions actively make people real money, scale and reclaim their time. When a business owner emails us saying they landed a large client from a Penn AI Agent on their site or social media, that they are surprised to know that they have visitors worldwide or that our app saved them hours on meeting recaps, that’s everything!

And beyond the product, I’m proud of the mission. We’re democratizing AI by offering a free way to get started, we educate, and a provide a supportive community. We’re not just watching the future happen. we’re helping people actively create it on their own terms. That’s what drives me every day.

6. What do you want potential clients/followers/fans to know about you, your brand, your work, etc.?

I want people to know that I’m not building AI tools. I’m building solutions grounded in a movement to make AI simple, powerful, and profitable for everyday entrepreneurs and small businesses. At Penn AI, we believe you shouldn’t need a tech background or a big budget to benefit. That’s why we create custom AI solutions that save time, boost productivity, and turn conversations into revenue in minutes, not months. My background as a Business Systems Analyst and Product Owner means I understand both the strategy and the execution. If you’re curious how to make AI work for your business, start with our FREE “AI Secrets webinar” series. It’s the same playbook I used to grow Penn AI.

And because AI is evolving fast, so are we. Penn AI is constantly updated to keep pace with the changing environment so you stay ahead. We’re here to help you scale smarter with AI that actually fits your business, now and into the future.

Finally, we believe in ethical, practical, and profitable AI and we’re here to help you use it to win.

Can you open up about how you funded your business?

I funded Penn AI the way many bold moves begin by betting on myself! I dipped into my 401K, despite being told it wasn’t the “financially smart” thing to do. But I’ve always believed that the biggest risk is not betting on your own potential or vision. So unpopular but for me, it was a no-brainer.

To stretch every dollar, I negotiated with my development company that I would handle the business analysis and a large part of the user testing myself. That decision saved me a significant amount and also kept me deeply connected to every part of the product. At the same time, I kept working a full-time job and built the business on nights and weekends.

It certainly wasn’t easy as a mom and wife; it was a challenge and it took discipline. Every dollar was personal, I didn’t just invest money, I invested time, sweat, and belief. That’s what makes every win even more meaningful and so deeply rewarding.

Learning and unlearning are both critical parts of growth – can you share a story of a time when you had to unlearn a lesson?

I’ve had to unlearn a few things actually. One big lesson I had to unlearn was my mindset around social media. I am very private; I do believe that you should not share too much and I saw social media as chasing likes which was not my personality. That whole mindset I had to quickly unlearn, the belief that social media wasn’t worth my time just because I wasn’t chasing likes.

I realized that social media isn’t about vanity it’s about visibility, credibility, and education. It’s about making people aware of what you do, why it matters, and how you can help them. That shift in perspective made a huge difference. I also had to get comfortable with the fact that building a personal brand requires stepping into the spotlight even when it doesn’t come naturally because it really doesn’t. I am more comfortable, in fact I am best known for, leading from behind. However, the business I’m building is bigger than me, and if I want people to trust it, they have to see the person behind it. That is the only way to become a “key person of influence” in my field.

I appreciate Google’s 7-11-4 rule which is a marketing framework that suggests potential customers typically need 7 hours of interaction, across 11 different touchpoints, on 4 separate platforms or locations, before they feel ready to buy. So my personal goal this year is to consistently put myself out there..!!

Contact Info:

• Website: https://www.penn.ai
• Instagram: https://www.instagram.com/penn.ai/
• Linkedin: https://www.linkedin.com/in/kasoonchapman
• Twitter: https://twitter.com/PennAi_
• Other: Think AI is about prompting ChatGPT? Think again!

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