We’re excited to introduce you to the always interesting and insightful Kali Edwards. We hope you’ll enjoy our conversation with Kali below.
Kali, thanks for taking the time to share your stories with us today Risk taking is something we’re really interested in and we’d love to hear the story of a risk you’ve taken.
When I started my business in 2013, everyone was building big websites with long, drawn-out timelines. I worked as an agency Art Director at the time, and I once spent almost two years on a website between client feedback lags and a poor process outline. I started June Mango because I knew I could do it better. I launched June Mango with my signature Go Live in 5 web design process. During the Go Live in 5 process, I would design AND build a website in just 5 days. We start on Monday, and client site’s are live by Friday. A super fast web design process was not only different, it was unheard of. I was doing web design so fast that some people thought there must be a catch: how can someone create good web design AND complete the whole process AND go live with the site in just 5 days? It was a risk to put this crazy idea out there as my main offering. But it wasn’t just a gimmick. I am a naturally fast worker and love to wrap a website quickly. I’m oddly good at systems and customer service which I combine with my degree in design. It made for a unique offering that few could compete with. These days, there are several other companies creating fast websites, and I believe there’s room for all of us, but I love that I laid this crazy idea out on the line and it paid off in a big way.
As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?
I am an art nerd with a love for systems and business. I am best known for creating websites in just 5 days with my Go Live in 5 web design process, but I also offer branding and graphic design to meet each client where they are. I work with the healers and the helpers so that they can continue to help others. I specialize in websites for coaches, therapists, acupuncturists, healers and nutritionists. I take a very hold-your-hand approach and genuinely care about the people I work with. I am very lucky to have such amazing clients who trust me with their brands.
What’s been the most effective strategy for growing your clientele?
Be kind and do good work. I feel very lucky that I don’t have to do almost any marketing, but that’s because I get a lot of referrals from past clients. Creating a quality product, making fast websites that are also very strategy-oriented in an industry that can easily pop up a website and call it a day makes a big difference. My clients know that I’m really in their corner and that not only makes their experience great, it makes them trust that if they share my info with a friend, that friend is also going to walk away happy. I’ve even had the privilege of making multiple websites for the same client’s who’ve come back years later when they’re working on something new!
What do you think helped you build your reputation within your market?
Showing up and doing the work. I’m reliable and always deliver what I say I will when I say I will. There’s a huge element of trust when you hire someone to create a brand or website for your business. That business is so important to each client! It’s their blood, sweat, tears and money. They are trusting me to help elevate and ultimately allow them to grow their business when we work together, and I take that really seriously. They deserve to have someone who will patiently answer their questions, do fast website design when they’re on a tight timeline and deliver an end-product that really represents them and their business. That’s my job and I love it – and my clients can really feel that.
Contact Info:
- Website: junemango.com
- Instagram: @junemangostudio