Alright – so today we’ve got the honor of introducing you to Julliana Garten. We think you’ll enjoy our conversation, we’ve shared it below.

Alright, Julliana thanks for taking the time to share your stories and insights with us today. How did you come up with the idea for your business?

After losing so many pairs of glasses and sunglasses, I decided to Design and patent a tag to hold them outside any bag, backpack, beach bag, diaper bag and so much more, for easy access.

Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers

I’m an Architect and Interior Designer working in the Phoenix metro area but I love to design products as well. Clip on Going was created out of personal necessity but because it’s so unique, I decided to patent it and turn it into a business.

How did you build your audience on social media?

For a new product like “Clip on Going”, the best way to build an audience on Social Media is by sharing videos demonstrating how it works, using trending elements and by making sure that you connect with the utility of the product, resulting in sales.

What’s been the most effective strategy for growing your clientele?

Exposure of the product for sure! Educating everyone about a new product is very difficult but with the help of social media, apparencies on TV shows , magazines and press in general, my goal is that everyone one day will have at least one “Clip on Going” hanging outside their purse, bag, carry-on to easily hold their glasses.

Contact Info:

• Website: www.clipongoing.com
• Instagram: @clipongoing