We recently connected with Jules and have shared our conversation below.
Jules, appreciate you joining us today. We’d love to hear about a project that you’ve worked on that’s meant a lot to you.
All of my projects are near and dear to me, but NIWIS stands above the rest for several reasons. The project plays as a journal of my life, focusing on some specific hardships I experienced from 2018-2020. There were a lot of tough lessons learned during that time, most of which were learned the hard way. So for the mere fact that each and ever story on that album was true and how I was able to execute it thematically, really makes me proud. And to top it off, I was able to pay homage to my favorite TV show of all time, The Twilight Zone, with the albums conceptual design. It just all came together perfectly.
Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.
I always credit my father for my love and passion for music. He was a big music lover and would constantly tell me about musical moments he experienced like seeing Earth, Wind & Fire live or watching the evolution of Michael Jackson. He would recant stories of the artist from their heyday and would imitate the bass players in our living room, pointing out all the different instruments being played in a record. These moments were impressionable and ultimately sparked a passion for music inside of me.
Because my influence came from legendary acts like Marvin Gaye and Earth, Wind & Fire, I strive to bring a level of “soul” to my music. I center my brand around creating pieces of art that will have longevity and can bring value to your life. I attempt to make each album or project a relatable experience that speaks directly to you, much like the artist from the past. I believe you should feel something when consuming music and that is my aim each and every time.
Do you think there is something that non-creatives might struggle to understand about your journey as a creative? Maybe you can shed some light?
One thing that I think is often misunderstood about the creative process is that quality takes time. I know we live in a time where society is moving at a rampant pace and we are demanding of quantity. But in order for art to have substance and to feel meaningful, it needs to be delicately curated. The faster art is produced, it losses its potency and impact. The reason music felt magical in prior years was because artist took more time to make it. All the life experiences, conversations and processing that the artist went through was put into the art. Once you no longer allow that to happen and the artist is cranking out music at a record pace, the quality will suffer.
What’s the most rewarding aspect of being a creative in your experience?
What’s most rewarding to me is having the opportunity to impact someone’s life through your music. There has been several occasions where someone has told me that specific songs I created helped them through a tough time or motivated them to want to do better in life. Sometimes just knowing that someone is out there going through the same things you are is comforting. But when you can show someone a better way out or that things can get better from a dire situation, that can be life changing. Knowing that I’m having an impact in community is huge for me.
Contact Info:
- Instagram: https://www.instagram.com/longlivejules/
- Facebook: https://www.facebook.com/longlivejules
- Youtube: https://www.youtube.com/@LongLiveMusicGroup
- Other: Tik Tok: https://www.tiktok.com/@longlivejules
Image Credits
Tiffany Jones Brent Mendoza