We’re excited to introduce you to the always interesting and insightful JuJu Robinson. We hope you’ll enjoy our conversation with JuJu below.
JuJu, looking forward to hearing all of your stories today. If you had a defining moment that you feel really changed the trajectory of your career, we’d love to hear the story and details.
After being a yogi for ten years and developing a lifestyle with a deep love for movement, breathing, and self work I reached a point of wanting to pour out the very practices that were poured into me. As I completed yoga teacher training I was also in a space of building deep connections with others while aligning new beginnings for more community and healing work. As I continued to chew on the idea of becoming a yoga instructor I quickly came to a realization that incorporating my passion for women into my practice was most important for me to succeed. A structure in which I was able to do what I love for work with women whom I am passionate about was a defining moment in my career.
Through my experience of being a facilitator and community organizer of previous social events I then shifted my energy to what I was truly passionate about which is, women and wellness. I developed relationships with women in my community to grow with, and eventually we created an intimate group where our gifts naturally complimented and aligned for the purpose of growth, insight, and healing. Since building The Sisterly Collective and offering a range of healing modalities at intimate gatherings that include yoga, I am a strong believer that working with people who push you into purpose are those who you will reap the benefit of slow success over fast validation alongside you.

Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers.
I am JuJu Robinson and I am passionate about art, wellness, and experiencing ease within the works that I participate in. As a model, mother, and yogi I have experienced a range of the fashion industry in waves since 2016 while working for brands like Champion, Sony, Puma, and Urban Outfitters. As I grew in motherhood I shifted my focus on what I have always been passionate about alongside fashion and beauty and that is, wellness. Shifting my energy from my identity being identified from fashion blogs to self work in the community is the purposeful trajectory my life has taken over the past 3 years. Now operating out of this new yet familiar place of yogi, mentor, facilitator I am able to teach others and guide community classes, events, and create new partnerships that feed what I call now, The Sisterly Collective. In this collective women have built a cord of connection and healing through our intimate gatherings that focus on the mind, body , and soul of a woman. I am excited to be doing this work alongside two great women who have aligned vision for where we are all going. I’d like people to know that while having my hands off of the fashion industry right now, I am utterly grateful for the experiences , connections, and opportunities during my time within. The journey of this new venture has blossomed into a great deal of vision and mindfully I am growing and accepting new clients for prenatal yoga private sessions and open to discussing alignment opportunities for The Sisterly Collective as a whole.

Putting training and knowledge aside, what else do you think really matters in terms of succeeding in your field?
I believe that success is in the journey itself, and is not the end goal. Having a healthy, strong support system is like medicine to continue in the journey of entrepreneurship. If I didn’t have people in my life that pushed me more into my purpose, than I would be lost out here. I wish to be the same in return to those who are in my circle, and being that love and support a person needs can sometimes be the reason somebody keeps going or not.
If you could go back, would you choose the same profession, specialty, etc.?
If I could go back in time I would probably choose to be somebody on the opposite end of the camera rather than being a model. While being a model was enjoyable and I reaped benefits in some regard, I also endured a lot of pain and self esteem issues in the beginning of my career. So, I would’ve loved to be in the same industry but a photographer perhaps. I have a hidden love for capturing beautiful photography.
Contact Info:
- Instagram: @guddjuju / @thesisterlycollective
- Linkedin: https://www.linkedin.com/in/juju-robinson/
Image Credits
@kls_creative1

