We recently connected with Joseph Charnin and have shared our conversation below.
Joseph, thanks for joining us, excited to have you contributing your stories and insights. We’d love to have you retell us the story behind how you came up with the idea for your business, I think our audience would really enjoy hearing the backstory.
On October 13th, 2017, I experienced a significant turning point in my career. As I sat in my home office, diligently working on tasks for my job at Patriot National, an insurance company in Fort Lauderdale, little did I know that my life was about to take an unexpected twist. Just moments after completing a crucial assignment and sending off the confirmation emails, I received a call from HR about my layoff. The initial shock quickly turned into a mix of emotions and uncertainty.
I drove to my parents’ house, seeking solace and guidance, trying to make sense of the situation. In that moment of reflection, I realized this could be the push I needed to pursue my entrepreneurial aspirations. So I embarked on a new journey with a newfound determination and belief in my abilities. That very day, from the humble setting of my parent’s kitchen table, I registered with Complete Content Management Services, Inc.
Driven by the passion to build something meaningful and provide valuable services to clients, I wasted no time. That night, fueled by enthusiasm and a vision, I meticulously pieced together our first website. The following days were spent tirelessly reaching out and connecting with potential clients. Within the initial weeks, I landed a substantial contract to upgrade a Salesforce application to Lightning, marking the start of an exciting chapter.
As fate would have it, Patriot National faced its challenges during this time, ultimately leading to its closure. This created a void in the market, with former colleagues and professionals needing services that I could provide. Then, CCMS Hosting and South FL SEO began to take shape, driven by a shared commitment to excellence and a unique blend of technical expertise and marketing prowess.
What excited me most about this endeavor was the opportunity to address the gaps I had witnessed in the industry. I aimed to offer a holistic approach that combined cutting-edge technology, exceptional customer service, and strategic marketing solutions. With CCMS Hosting, we set out to provide reliable and high-performance web hosting, leveraging our software engineering and system administration expertise to ensure our client’s online presence thrives. Through South FL SEO, we sought to empower businesses with effective digital marketing strategies, embracing the latest trends and techniques to help them stand out in the digital landscape.
The journey has not been without challenges, but overcoming them has only strengthened us. We have continuously pushed the boundaries of what is possible, investing in research and testing to deliver white hat solutions that drive tangible results for our clients. It has been a rewarding experience witnessing the growth and success of the businesses we have partnered with, knowing that our expertise and dedication have played a part in their achievements.
The story of CCMS Hosting and South FL SEO is one of resilience, determination, and a commitment to providing exceptional services. It is a tale of transforming adversity into opportunity, taking a leap of faith, and embracing the unknown. Today, we stand as a trusted partner for businesses, offering comprehensive web hosting and digital marketing solutions while remaining true to our core values of integrity, excellence, and client success.
We are proud of the journey we have undertaken thus far, and we look forward to the future with enthusiasm and optimism. As we continue to evolve and adapt to the ever-changing landscape of technology and marketing, we remain committed to serving our clients with the utmost dedication and delivering results that exceed expectations.
Joseph, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?
At CCMS Hosting/South FL SEO, we are a dynamic team of professionals dedicated to providing exceptional web hosting and digital marketing solutions. Our journey in the industry began with a passion for technology and a drive to help businesses thrive online.
We offer a comprehensive range of products and services tailored to meet the diverse needs of our clients. As a web hosting provider, we ensure businesses have reliable and high-performance hosting solutions, including managed and WordPress hosting. We take pride in delivering a top-notch performance that keeps websites running smoothly and efficiently.
In digital marketing, our expertise lies in search engine optimization (SEO), where we employ strategic techniques to enhance online visibility and drive organic traffic to our client’s websites. We also specialize in crafting effective paid advertising campaigns, leveraging platforms like Google AdWords and NextDoor to target the right audience and maximize conversions.
Our unique approach that combines technical excellence with a deep understanding of the marketing landscape sets us apart. We are not just another marketing agency; we are a team of software engineers, system administrators, graphic designers, and technical writers working together to create holistic digital solutions. This multidisciplinary approach allows us to tackle challenges from different angles and deliver comprehensive results.
We take pride in solving problems for our clients, whether helping them overcome technical hurdles, optimizing their online presence, or maximizing their marketing ROI. The success of our clients measures our success, and we are driven by the satisfaction of seeing their businesses thrive in the digital realm.
We are most proud of our commitment to continuous improvement and staying at the forefront of industry trends. We constantly research, test, and refine our methods to ensure we provide our clients with the best white hat solutions. Our dedication to pushing the limits and staying ahead of the curve has enabled us to deliver exceptional results and build long-lasting partnerships.
We want potential clients, followers, and fans to know that when they choose CCMS Hosting/South FL SEO, they partner with a team that genuinely cares about their success. We are not just service providers; we are trusted advisors and strategic partners, working hand in hand to achieve their business goals. With our expertise, technical prowess, and passion for delivering excellence, we are here to make a meaningful impact in the digital landscape.
So, whether you’re a small to medium-sized business looking to enhance your online presence or an organization seeking comprehensive web hosting and digital marketing solutions, we invite you to join us on this journey of success. Experience the difference that CCMS Hosting/South FL SEO can make for your brand and unlock the true potential of your online presence.
Are there any books, videos or other content that you feel have meaningfully impacted your thinking?
Throughout my journey as a business owner and entrepreneur, I have been fortunate to come across several resources that have profoundly influenced my management and entrepreneurial thinking. These resources have provided valuable insights, strategies, and inspiration that have shaped my approach to business. Here are a few notable influences:
“The Art of SEO” by Eric Enge, Rand Fishkin, and Stephan Spencer: This comprehensive book has enhanced my understanding of search engine optimization (SEO) and its importance in digital marketing. It has provided valuable insights into effective SEO strategies, keyword research, on-page optimization, and link building, significantly influencing my approach to driving organic traffic and visibility for my business.
Neil Patel’s Blog and YouTube Channel: Neil Patel’s expertise in digital marketing and his ability to simplify complex concepts have profoundly impacted my entrepreneurial thinking. His blog and YouTube channel offer practical tips, strategies, and case studies that have helped us navigate the ever-evolving digital landscape confidently and quickly.
Backlinko by Brian Dean: Brian Dean’s link-building and content marketing expertise has been a game-changer for my business. His blog, Backlinko, is a treasure trove of actionable insights and strategies that have helped me develop effective link-building campaigns, create high-quality content, and improve my website’s search engine rankings.
Hostgator’s Founder Brent Oxley: Brent Oxley’s entrepreneurial journey and success with Hostgator have inspired me tremendously. His ability to build and scale a web hosting company from scratch serves as a constant reminder of the possibilities and rewards of entrepreneurial endeavors. In addition, I have learned valuable leadership, customer service, and business growth lessons from studying his achievements.
These resources have provided me with practical knowledge and strategies and inspired me to think creatively, adapt to change, and continuously strive for excellence in my management and entrepreneurial endeavors. I am grateful for the valuable insights and guidance these influencers have shared, which have significantly shaped my business philosophy and approach to success.
Have you ever had to pivot?
During the early years of my entrepreneurial journey, I encountered a significant turning point that forced me to make a crucial pivot. It was a period marked by a series of significant mistakes that ultimately shaped the direction of my career and led me to new opportunities.
In those initial three years, I faced the consequences of a fundamental lesson I learned the hard way: the importance of trust and alignment in business partnerships. I had made the mistake of entering into handshake deals and collaborating with companies with different expertise and commitment.
These ill-fated partnerships took their toll on my ventures in the software industry, leaving me with no choice but to reassess my path forward. During this challenging time, I realized the need to pivot and explore alternative avenues that could leverage my skills and expertise.
With determination and a drive to learn from my past experiences, I made the strategic decision to delve into the realms of digital marketing and SEO. Recognizing the immense potential in this field, I immersed myself in acquiring the necessary knowledge and honing my skills to navigate this new territory successfully.
The pivot opened doors to fresh opportunities and instilled valuable lessons about the importance of careful decision-making and building solid partnerships. In addition, it taught me the significance of aligning with like-minded individuals and organizations with the same skill, dedication, and vision.
Through this pivotal moment, I emerged more robust and resilient, armed with a newfound understanding of the intricacies of business and the significance of forging the right alliances. While the road to success may have taken an unexpected turn, it ultimately led me to discover my true passion and expertise in digital marketing and SEO.
Today, I embrace the power of the pivot as a catalyst for growth and continuous improvement. I apply the lessons from past experiences to navigate the ever-evolving business landscape and seize opportunities that align with my vision and goals.
Contact Info:
- Website: https://southflseo.com
- Instagram: https://www.instagram.com/south_fl_seo/
- Facebook: https://www.facebook.com/people/South-Florida-SEO/100088767817000/
- Other: https://ccmshosting.com https://elixirkavansmoke.com/ https://www.bestrescreenco.com/ https://soulfulherbals.com/ https://balayageandhighlights.com/ https://www.florida-divorce-attorney.com/