Alright – so today we’ve got the honor of introducing you to Jillian & Samara. We think you’ll enjoy our conversation, we’ve shared it below.
Hi Jillian & Samara, thanks for joining us today. We’d love to hear the story behind how you got your first job in field that you currently practice in.
Shortly after meeting on social media, Samara and I put together a yoga event held in my backyard. We invited friends, students, anyone who wanted to attend a free yoga event with a brunch afterward. Our goal was (and is) to bring people together and build a community centered on our love for mindful movement, and also creating a space where people felt comfortable being their authentic selves.
The event was a success and we wanted to keep things going so we had to figure out where to do our next event. We quickly started reaching out to wellness brands we loved because we needed to partner with someone who had access to a venue big enough to hold an event.
We reached out to all brands big and small, shooting our shot. We were met with a lot of rejection and radio silence, but we ultimately secured a partnership with a brand, held a wildly successful event, and were on cloud 9.
With one big event under our belts we had the content to share with other future partners to show them what our vision & execution was. We kept hustling and pitching our event to people until their no’s turned to yes!
After a year of doing dozens of events both public and private, we gained the confidence and reputation that we tirelessly sought after. We now have an online booking platform for people to reach out and schedule their own Hot Yogi Event, whether it’s a corporate gathering, a birthday, a bachelorette—we have you covered with an inclusive, sweaty and FUN event for everyone to get down at.
Jillian & Samara, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?
Our goal is to create community on and off the yoga mat as we approach everyday life with intention, humor, authenticity, and self-love.
We are hot yoga instructors and hot mess moms to 6 toddlers between the 2 of us. We have no choice but to keep it real with our followers about the daily ins and outs of motherhood. Laughing our way through the highs and supporting one another through the lows.
Our community includes women of all ages who love to laugh, move mindfully, and feel uplifted and validated in their current stage of life.
We host pop-up events all over the Orange County and LA area, both public and private. Whether you want to host a unique birthday party or bridal shower, a corporate wellness event, or a girls night out just because, we’re your girls!
We customize an event top to bottom based on theme, type of movement or sound bath, decor, food, music, vibes, and all the special touches to have you feeling like a Goddess.
Can you tell us the story behind how you met your business partner?
My partner Samara and I actually taught at the same yoga studio, although we had never met in real life.
We followed each other on social media and often interacted casually.
One time I saw she hosted a yoga class in her backyard and I reached out saying I’d love to join the next one.
We got to chatting and decided to join forces hosting an event together!
Without ever meeting before, she showed up at my house and we got to work planning our event and haven’t looked back since! It was destined to become what it is today!
How’d you build such a strong reputation within your market?
We hosted free events for over a year. In order to prove our value and worth, we decided to show people what we had to offer, hosting multiple events of all different styles, building a portfolio to stand on.
By hosting these events, it built our community, we made friends and network connections that have been invaluable on our journey to create a community of REAL women!
Contact Info:
- Website: Www.yogimoms.com
- Instagram: @hotyogimoms
- Facebook: Hot Yogi Moms