We’re excited to introduce you to the always interesting and insightful Jill Knudson & Mary Christensen. We hope you’ll enjoy our conversation with Jill Knudson & Mary Christensen below.
Alright, Jill Knudson & Mary Christensen thanks for taking the time to share your stories and insights with us today. Let’s start with the story of your mission. What should we know?
Our mission at Treasure Trove Wedding and Event Rentals is deeply rooted in our personal journey as two friends turned business partners. It all started when we found ourselves knee-deep in planning and hosting weddings for our own children. In an effort to save costs, we crafted various decorative items for the weddings. What we hadn’t expected was the overwhelming positive response from friends and acquaintances who admired our handmade creations and asked if they could ‘borrow’ them for their own upcoming weddings. That unexpected turn of events ignited the spark for our business. Having experienced the whirlwind of emotions and stresses involved in organizing such momentous occasions firsthand, we recognized the need for accessible, stress-free solutions in event planning. We realized that most event items are costly and often utilized just once, which led us to the concept of renting decor. It’s practical, cost-effective, and eco-friendly – a win-win for everyone.
Our personal experiences as parents planning weddings for our children enabled us to empathize deeply with our clients. We intimately understand the overwhelming nature of event planning and the desire for a smoother, more effortless process. That’s why our mission is rooted in empowering our customers to create extraordinary events with ease. We’ve lived through the stresses, joys, and the realization that events don’t have to break the bank. Our goal is to share that experience and support others during one of the most significant and stressful times of their lives by offering our service and expertise.
Jill Knudson & Mary Christensen, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?
About Ourselves and How We Got Into the Business:
My business partner and I entered the event rental industry quite unexpectedly. We initially dabbled in crafting various decorative items for our children’s weddings, aiming to infuse a personal touch while saving costs. The turning point came when friends and acquaintances expressed admiration for our handmade creations and inquired about borrowing them for their own upcoming events. This serendipitous demand led us to recognize a gap in the market for accessible, unique event decor, prompting us to venture into the event rental business.
Products/Services Offered and Problems Solved for Clients:
At Treasure Trove Wedding and Event Rentals, we specialize in offering a diverse range of high-quality decor items for various events, including weddings, parties, and special occasions. Our inventory comprises unique, handcrafted pieces that add a distinctive touch to events. Notably, all our decor, including the larger pieces, is designed to disassemble easily for convenient transportation. Additionally, we offer a generous 5-day rental period, allowing ample time for pickup, setup, breakdown, and return without any hassle. Our primary aim is to solve the problem of exorbitant costs associated with one-time-use event items. We provide a practical solution by offering affordable rentals, thereby enabling our clients to create stunning and memorable events without the financial burden of purchasing expensive decor.
What Sets You Apart and What You’re Most Proud Of:
What sets us apart is not just our unique offerings but also our commitment to convenience. Our decor pieces are not only exquisite but also designed to be easily assembled and disassembled for effortless transport. Additionally, our commitment to customer convenience is evident in our offering of a generous 5-day rental period. This extended rental window provides ample time for our clients to manage the setup and return process without any rush or stress. Moreover, our constant efforts to expand our inventory ensure that we stay updated with the latest trends while retaining timeless, classic pieces that cater to varied preferences. Furthermore, we take immense pride in being an active part of the larger wedding vendor community. We value collaboration and support other vendors wherever we can, fostering a sense of unity within the industry.
How did you build your audience on social media?
Building our audience on social media has been an incredible journey for us at Treasure Trove Wedding and Event Rentals. We’ve managed to foster a strong following by focusing on authentic engagement and providing valuable content. Our primary platform is our dedicated page where we showcase our inventory and share pictures contributed by brides showcasing our items in use at their events. This serves as a visual portfolio for potential clients to see our products in action, which has been incredibly effective in garnering interest and trust. In addition to our inventory display, we’ve implemented a unique initiative called “Vendor Spotlight” on our page. This monthly feature highlights a complimentary business or vendor within our community. This initiative not only helps us support our local business community but also introduces us to new audiences who may not be familiar with our services. As we spotlight these vendors, their followers get acquainted with our page, creating an opportunity for increased visibility among audiences who might not have been aware of what we do. This collaborative approach has been mutually beneficial, fostering relationships within the business community while expanding our reach to new potential clients.
Furthermore, we’ve also established a group page dedicated to assisting people in planning their events. This community has grown to become one of the largest in our area, serving as a valuable resource where individuals can ask questions and seek advice. Interestingly, we’ve noticed that our business gets referred to in several comments, even though users may not be aware that we run the page. This organic word-of-mouth referral within the community has been invaluable in increasing our visibility and credibility.
Moreover, our presence on Google Business and other local business aggregators has contributed significantly to our online visibility. By maintaining accurate and up-to-date information across various platforms, we’ve been able to reach a broader audience interested in event planning and decor rentals.
For those starting out on social media, our advice is to focus on genuine engagement and providing valuable content. Showcasing your offerings through visual content is powerful – allow your products or services to shine through captivating imagery or videos. Additionally, creating a community-oriented group and collaborating with other businesses can greatly enhance your brand’s reputation and visibility. Consistency and authenticity are key; engage with your audience, respond to inquiries promptly, and foster a sense of community within your niche. Lastly, explore various social media platforms and local business directories to expand your reach and connect with a broader audience interested in your services.
Any stories or insights that might help us understand how you’ve built such a strong reputation?
What helped build our reputation in the market is our unwavering commitment to our customers, offering a diverse range of inventory in various styles and themes, and delivering a personalized service. We prioritize showroom tours instead of online ordering, allowing clients to browse our inventory while receiving personalized, one-on-one assistance. This approach ensures that each client’s event decor reflects their unique vision, making their experience as individual as they are. One key aspect that set us apart was being the pioneers in introducing a 5-day rental period, significantly reducing stress levels for our clients. This extended rental duration provides ample time for pickup, setup, breakdown, and return, alleviating pressure and making the entire process smoother and more manageable.
Moreover, our dedication to affordability is at the core of our business ethos. We don’t aim solely for profit; rather, we prioritize helping our clients achieve their dream events within their budget constraints. Our commitment to offering competitive prices without compromising on quality resonates positively with our customers. Interestingly, we often hear from clients that we are their favorite business, as we’re told by many brides’ fathers. This feedback reaffirms our belief that affordability and exceptional service are key to building lasting relationships with our clients.
In addition to these aspects, we take immense pride in the feedback received. Being told that we are often a bride’s father’s favorite business speaks volumes about the trust and satisfaction our clients have in our services. We strive to make the experience as individual as our clients themselves, ensuring that each event reflects their unique style and preferences.
Contact Info:
- Website: https://www.treasuretroverentals.com
- Instagram: https://www.instagram.com/treasuretroverentals/
- Facebook: https://www.facebook.com/treasuretroverentals