Alright – so today we’ve got the honor of introducing you to Jessica Robles. We think you’ll enjoy our conversation, we’ve shared it below.
Jessica, thanks for taking the time to share your stories with us today Let’s talk about innovation. What’s the most innovative thing you’ve done in your career?
Spending time drawing letters amidst the chaos of motherhood has become a grounding practice for me. Allowing myself to find comfort in painting words that reflect my experience as a single mother—and acknowledge my identity as an immigrant—has transformed and redefined my path as a designer.
Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.
I am a graphic designer and lettering artist. Many years ago, I paused my early career to become a stay-at-home mother. Later, as a single mother, I enrolled in graduate school, where I spent much of my time researching my identity—as a Peruvian, an immigrant, and a single mother. At the intersection of these identities, I discovered a new creative path: lettering and painting words.
In 2022, I opened my studio, Sumak Kawsay, where I create custom signs for small businesses and events. In addition, my studio produces social media content—reels and posts—featuring motion lettering.
My lettering style is deeply influenced by the vibrant colors and bold aesthetics of the Peruvian Chicha movement. This distinctive design approach feels fresh and exciting to my clients in rural Vermont and among New Englanders seeking something beyond the typical local trends. I also offer consultations on brand identity and point-of-sale materials.
What do you think is the goal or mission that drives your creative journey?
Motherhood can often overwhelm your sense of self, especially in a society that offers little support and hinders career growth. Through my work as a designer, I challenge this narrative—showing that I am a mother who creates art, and that the experience of mothering is a vital subject worthy of discussion and visibility in our culture.
Can you tell us about a time you’ve had to pivot?
While adapting to life as a single mother of three young children, I made the decision to enroll in graduate school. I had a deep need to explore my identity, because I knew that if I jumped straight into working as a designer, I would end up seeking validation from my peers rather than defining success for myself.
Lettering felt familiar, yet it was my first time fully diving into it. What drew me in was how rooted it is in personal expression—you create your own rules as you go. It became the perfect channel for me to find my footing as a designer.
Contact Info:
- Website: https://jessicarobles.myportfolio.com/
- Instagram: jesssicarocio
- Linkedin: jessicadrawletters13