We caught up with the brilliant and insightful Jessica Beninsky a few weeks ago and have shared our conversation below.

Jessica, thanks for joining us, excited to have you contributing your stories and insights. So let’s jump to your mission – what’s the backstory behind how you developed the mission that drives your brand?

The mission of Watson’s Wish Foundation is to save as many dogs as possible. We are a 501(c)(3) nonprofit dedicated to paying for dog’s life-saving surgeries. In 2022, I learned the sad fate for many dogs. In many cases, if the owner doesn’t have enough money, furry family members will be euthanized. Money is the difference between life and death for many dogs and I just couldn’t deal with that. My 4-year old corgi, Watson is my best friend and I couldn’t imagine life without him. I want to help as many dogs and dog owners as possible.

As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?

I’m just a normal girl who has a huge obsession with dogs. As soon as I learned that many dogs (even puppies) are put to sleep just because of lack of funds, I knew I needed to do something… especially because there are no services like this in the area I live in. We work with vets to pay for dog’s life-or-death surgeries, giving them a second chance as life. Right now we are the only nonprofit in a wide radius of Pennsylvania that offers these services. We saved 9 dog’s lives in 2023 and our goal is 15 in 2024. My goal is to raise as much awareness as possible about this problem. Many people don’t realize that dogs are euthanized simply because of lack of funds.

What’s been the most effective strategy for growing your clientele?

The most effective strategy we’ve used to grow supporters is sharing stories of the pups we helped save. Quite frankly it tugs at heartstrings and helps drive home the importance of our nonprofit’s mission.

Any stories or insights that might help us understand how you’ve built such a strong reputation?

Simply being honest, compassionate, and caring. Sharing stories of the dogs we’ve helped and their progress.

Contact Info:

• Website: www.watsonswishfoundation.org
• Instagram: watsonswishfoundation
• Facebook: Watson’s Wish Foundation

Image Credits
First image-personal image- Summer Stehr Photography