We recently connected with Jess Mollo and have shared our conversation below.
Jess, thanks for taking the time to share your stories with us today One of the things we most admire about small businesses is their ability to diverge from the corporate/industry standard. Is there something that you or your brand do that differs from the industry standard? We’d love to hear about it as well as any stories you might have that illustrate how or why this difference matters.
My team and I keep it ALL in house and carefully craft our clients content to reflect their brand, personality and goals. Plus, we specialize in both organic and paid social media marketing giving them all the options when it comes to optimizing an online presence and making sales.
We’re also offering a subscription, on site trainings and more. We aim to be your biggest cheerleaders & go-to gals. It’s what makes us, us!
Jess, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?
I’m a Charlotte, NC native, mama to Beckett (3yo) and wife to my favorite human on the earth, Mike. We have 2 dogs, Piper and Wintson which are Shiba Inus and yes, they look like little foxes! Hence the name, Piper-Fox!
I started this business back in 2019 after owning my own creative business for 2 years. I was working endless hours, trying to do it all and trying to keep up on Social Media. I started to realize social media was actually the fun part. It was what made me happy and I was really really great at it! I made the official swap in 2019 and shifted fully to Piper Fox Social. Fast forward to today, I am managing + training and we’re now a full on Social Media Studio! Now I’m living out my dream of teaching, while dancing like a silly person on reels. I’m cheering on other small business owners and truly enjoying every minute of seeing them shine.
Small business owners have SO much on their plate and wear so many hats. My goal is to help alleviate some of that! I want to be their #1 hype girl and help them grow big through social media. I take pride in our brand, small biz and my awesome team that I absolutely couldnt do it without!
What do you think helped you build your reputation within your market?
I always say that no-one is perfect and we’re all human. I take full responsibility of something if it goes wrong. I aim to keep a smile on my clients faces and truly anyone in my path. I pivot when I need to and work as much as the job calls for when needed. Overall, I am the face thats always smiling no matter the situation and I pride myself in knowing no matter how you feel when I get there, you’ll atleast have a smile on your face when I’m leaving. I’m the biggest cheerleader for my small biz owners and someone who owns the human side of owning my own small business. It’s not all butterflies but it is all worth it. And I’ll forever be the one in this industry to make things right if they are ever wrong. I dont have it in me to walk away, and that’s what makes me, me. It’s what makes our team the team CLT chooses.
Any insights you can share with us about how you built up your social media presence?
Social Media is my speciality! After years of school and daily hands-on, I’d call myself an expert! HOWEVER, I am still learning every single day – growth is key in my world. I show up every single day on social media and I truly CONNECT with my followers. I make sure each one of them knows, I know they are there. It’s super important to not just “post and ghost” you need to post, connect and be a person they feel like they know – even if it is just on the ‘gram.
Contact Info:
- Website: www.piperfoxsocial.com
- Instagram: piperfoxsocial
Image Credits
maylilyphoto silver fox productions