We were lucky to catch up with Jera Wang recently and have shared our conversation below.

Alright, Jera thanks for taking the time to share your stories and insights with us today. Let’s kick things off with your mission – what is it and what’s the story behind why it’s your mission?

Narval Films is a Los Angeles-based Asian American production company specializing in domestic and international production and distribution of feature films, shorts, documentaries, and television series. Within and beyond their productions, Narval has formed a broad network of professionals and talent.

At Narval Films, we focus on independent filmmaking with an emphasis on supporting Asian filmmakers. We continually promote and produce independent projects in support of experiences and arts from voices that have not yet been heard.

Jera, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?

I joined the independent filmmakers’ circle with a passion for filmmaking, just like many other film students. After graduating, I worked at a production company and a sales company. However, my love for reading scripts and watching films made me even more eager to become a creative producer. In 2018, I met Aaron (Linjun Yu) and Yun Xie, who shared my vision and ambition for producing independent content. Together, we founded Narval Films. Our focus has been on creating diverse and innovative stories. We help develop projects, provide funding, and offer production services to talented individuals in the film industry. Along the way, we discovered a demand for producing original commercials, both locally and internationally. In response, we established Narval Productions in 2019 as a subsidiary of Narval Films. Since then, we have collaborated with over 50 brands worldwide, helping them create compelling brand story commercials.

How do you keep in touch with clients and foster brand loyalty?

At Narval, we place great importance on building strong connections with creative talents by actively listening and understanding our collaborators. Through our experience of working with individual filmmakers over the past five years, we have come to realize that many of these talents are hard-working and passionate, although at times they can be determined and headstrong. However, we value this determination just as much as we value collaborating with talented filmmakers. We strive to support and nurture their unique qualities, assisting them in every way possible.

When it comes to our commercial clients, we focus on fostering brand loyalty through two primary approaches. Firstly, we create stories that are tailored to our clients’ specific goals and requirements. By gaining a deep understanding of their brand, target audience, and desired message, we develop engaging content that resonates with their audience and effectively communicates their brand identity. This personalized approach showcases our dedication to delivering results that align with their objectives, while also strengthening our relationship with clients.

Secondly, we maintain ongoing communication and follow up with clients to stay attuned to their evolving needs and challenges. By actively seeking feedback and engaging in continuous dialogue, we demonstrate our commitment to their satisfaction and success. We promptly address any concerns, provide support when required, and ensure our clients feel heard and valued. Through these interactions, we build trust and loyalty, establishing long-term partnerships.

By integrating these practices into our collaborative strategies, the Narval team aims to create enduring connections, provide exceptional service, and cultivate brand loyalty among our clients.

We’d love to hear a story of resilience from your journey.

During the pandemic, Narval Films faced a challenging situation while working on our first feature film project Under The Burning Sun. Despite investing significant time and resources into its development, unexpected obstacles arose that threatened the production’s success. However, our team demonstrated remarkable resilience. We came together, reassessed the situation, and collaborated closely with the investor and department heads to find alternative solutions. Through innovative problem-solving and unwavering determination, we not only overcame the challenges but also strengthened our relationships with the team. This experience during the pandemic taught us the value of resilience and reinforced our belief in our collective capabilities. We learned that by staying focused on our goals and remaining adaptable, we can overcome any obstacle that comes our way.

Contact Info:

• Website: www.narvalfilms.com/www.narvalproductions.com
• Instagram: https://www.instagram.com/jera_wang/?hl=en
• Facebook: https://www.facebook.com/narvalfilmstudio/
• Linkedin: https://www.linkedin.com/in/aaron-linjun-yu-58430117a/