We recently connected with Jennipha Ricks and have shared our conversation below.
Jennipha, appreciate you joining us today. So let’s jump to your mission – what’s the backstory behind how you developed the mission that drives your brand?
Jae Elle Consulting, LLC is dedicated to the vision of “Educate, Lead, Empower,” with a mission to guide women from spiritual bondage to liberation. This reflects our commitment to nurturing growth and resilience, particularly among women of color, drawing from our deep understanding of the challenges they face. This vision speaks to the core of what it means to be a guide and a beacon of hope. Education is the key to unlocking potential, leading involves setting an example and paving the way for others, and empowering is about giving others the tools and confidence to stand strong. It acknowledges the unique challenges faced by women of color and the vital importance of education and leadership in overcoming these obstacles.
My role as a mother and friend adds another layer of depth to this vision. It’s not just about guiding others, but also nurturing them, much like a family. In this way, my vision extends beyond the individual, aiming to uplift entire communities through knowledge, guidance, and support. My mission is a testament to the transformative power of spiritual freedom and resilience. It’s about breaking the chains that hold women back, be they societal, personal, or spiritual. My mission is not just to help women adapt to changes but to embrace and lead them confidently. This reflects my own journey towards healing and freedom, making my mission deeply personal and heartfelt.
The vision and mission of JEC are about creating a legacy of strength, education, and empowerment, particularly for women of color. It’s a journey that honors my identity as a black woman, mother, sister, and friend, and it’s a path that seeks to light the way for others to find their own strength and freedom.

Jennipha, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?
At Jae Elle Consulting, LLC, my ethos is deeply rooted in the spirit of Psalm 118:17: “I shall not die, but live, and declare the works of the Lord.” This verse encapsulates my core belief in the resilience and potential of every woman I work with. As the CEO and Founder, I am driven by a mission to harness this resilience, channeling it into tangible success through education, leadership, and empowerment.
My Journey and Inspiration
My journey into this field was inspired by a desire to see women, especially those of color, overcome barriers and flourish. Recognizing the lack of adequate support and resources, I founded Jae Elle Consulting, LLC to bridge this gap. My path has been shaped by personal experiences and a passion for serving others, leading me to develop a unique approach that combines practical skills with deep emotional and spiritual support.
MY Services and Expertise
Jae Elle Consulting, LLC offers a range of services designed to uplift and inspire:
Education: I believe in empowering through knowledge. My program, S.H.I.F.T. Happens, focuses on spiritual, personal, and emotional development, equipping women with the skills needed to excel.
Leadership: My leadership training is tailored to help women become influential and confident leaders, ready to take on challenges and lead with integrity.
Empowerment: I provide tools and strategies to help women navigate life’s hurdles, fostering a sense of self-determination and inner strength.
What Sets JEC Apart
What sets JEC apart is the commitment to not just teaching skills but nurturing the whole woman. My approach is holistic, recognizing that true empowerment comes from a combination of knowledge, spiritual strength, and community support.
My Pride and Message to Potential Clients
I am most proud of the transformative impact JEC has on the lives of the women I’ve worked with. Their success stories are a testament to the effectiveness of my approach. To potential clients, followers, and fans, I want to say: At Jae Elle Consulting, LLC, you are not just a client; you are a valued member of a community committed to seeing you thrive. I am here to walk with you on your journey to becoming bold, brilliant, and beautiful in every aspect of your life.

Can you share a story from your journey that illustrates your resilience?
I’d be honored to share a part of my story. My journey, deeply personal and challenging, is a testament to resilience and triumph over adversity. As a survivor of sexual assault and domestic violence, I’ve faced profound struggles that have tested my strength and spirit. Being a woman of color added layers of complexity to these experiences, as I navigated societal biases and personal trauma.
However, my story is not solely defined by these painful chapters. It’s also a narrative of victory and empowerment. Each obstacle I’ve overcome has fortified my resolve and deepened my compassion for others facing similar battles. These experiences, while rooted in trauma, have been transformative, guiding me towards a path of healing and helping others.
My life’s story embodies the power of resilience and the unyielding spirit of survival. It’s a reminder that even in the darkest moments, there is hope and the potential for triumph. This journey has shaped who I am and fuels my dedication to empowering others to find their own paths to victory.

What’s been the most effective strategy for growing your clientele?
Word of mouth has been the most effective strategy in growing my clientele so far. The personal stories and experiences shared by those who have benefited from our services have organically attracted others who are seeking similar transformations. However, I am very much open to exploring more networking opportunities and platforms to share my story. I believe that by reaching a wider audience and sharing the depth of my journey, I can connect with more dedicated and intentional clients who are truly ready to transform their lives.

Contact Info:
- Website: https://www.jaeelleconsulting.com/
- Instagram: https://www.instagram.com/jaeelleconsulting/
- Facebook: https://www.facebook.com/jaeelleconsulting?mibextid=WC7FNe
- Linkedin: https://www.linkedin.com/in/jenniphalricks/
- Other: TikTok Link: https://www.facebook.com/jaeelleconsulting?mibextid=WC7FNe
Image Credits
The photographer was Ryn Pitts of Serendipty Social Co.: https://www.instagram.com/serendipitysocialco/

