We caught up with the brilliant and insightful Jennette Powell a few weeks ago and have shared our conversation below.
Jennette, thanks for joining us, excited to have you contributing your stories and insights. How did you come up with the idea for your business?
I came up with the name of my business 15 years ago. I wanted to leave an legacy behind for my girls . I’ve been doing hair 5 years prior to coming up with the name . One Sunday afternoon I was taking my girls to the park they were about 4, and 6 years of age . While they were playing I was writing in my journal looking at my girls . I said to myself I wanted to included them somehow . So I came up with there abbreviations of their name and I put it together . Ti’tianna and Amaya;name I came up with Ti’ Maya Naturals.
As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?
Jennette Powell is the proud of owner of Ti’Maya Naturals (Natural’e, Locs, Coils, Twist, Salon), a company that specializes in servicing the natural grooming community. After diving into the haircare industry in 2006, Jennette quickly found her passion and purpose in the cultivation of healthy hair. She accumulated extensive hours working with natural hairstyles and products associated with these styles, however, Jennette noticed there was always something missing. So, in 2010, she decided to combine her knowledge of the natural haircare industry with her B.A. in Business Administration and create her own line of products, Ti’Maya Naturals.
Named after Jennette’s children, Ti’Maya Naturals is a natural and loc product line for hair. All the products consist of ingredients that promote healthy hair growth and moisturize the scalp. Recently, Ti’Maya Naturals has broadened the product line and introduced a Men’s Grooming line that give men a healthy, shiny beard, and the confidence to wear it with pride. Ti’Maya Naturals also has a product to treat skin disorders. This product is close to Jennette’s heart as Jennette herself is living with disabilities.
Jennette was born deaf and blind and grew up in a dysfunctional group home. However, despite what many would perceive as a setback, Jennette turned into a strength. The single mother of two knew nothing was going to stop her from achieving her goals and leaving a legacy behind for her children. So, in addition to running Ti’Maya Naturals, Jennette is a licensed stylist and instructor. As an instructor, she designs natural hair training plans for her students and teaches various beauty courses to demonstrate techniques working with natural beauty products. Within the industry, Jennette is affectionately known as the Herbal Loctician.
While teaching about natural hair is her passion, service is Jennette’s calling. She gives back to her community in several ways from helping community kids in need and assisting the homeless to visiting rest homes. She loves to use her dazzling personality and generous charm to instill confidence in others. Her personal mission is to put a smile on the face of everyone she encounters, and for every client that leaves her chair to leave happy and feeling better about themselves than when they initially sat down.
Connect with Jennette on her vibrant social media accounts at: IG Timayanaturals
https://www.facebook.com/TiMaya-Naturals-1824067434553261/
We’d love to hear the story of how you built up your social media audience?
How I built my audience on social media was passing out flyers ,word of mouth , posting pictures of work ; videos to engage my work ethic and using hashtags. Advice I can give individuals starting to build social media presence is staying consistent keep pushing forward
Any advice for growing your clientele? What’s been most effective for you?
The most effective strategy for growing your clientele is understanding what your customer wants . Being transparent and actively engage with your clients providing them wonderful services . Doing that you build an everlasting relationship with your clientele
Contact Info:
- Website: https://www.timayanaturals.org/?fbclid=PAAaYTKWPwRhTVxaGUu07yprH2cZX4EbdyS-uJn3cD9yQlrQb9XUKCPUTx7ZI#/
- Instagram: timayanaturals
- Facebook: https://www.facebook.com/herballoctician?mibextid=LQQJ4d