We recently connected with Jayla Campbell and have shared our conversation below.

Alright, Jayla thanks for taking the time to share your stories and insights with us today. Let’s jump right into the heart of things. Outsiders often think businesses or industries have much larger profit margins than they actually do – the reason is that outsiders are often unaware of the biggest challenges to profitability in various industries – what’s the biggest challenge to profitability in your industry?

Navigating the real estate industry as an agent has proven to be a constant battle for profitability. One of the major challenges I face is the struggle to maintain consistent sales on a monthly basis. The market fluctuations and changing customer preferences often make it difficult to predict buyer behavior. This uncertainty means that my income can vary significantly from month to month, making it challenging to plan for expenses and save for the future. Budgeting becomes a meticulous task, requiring careful allocation of resources to ensure I can cover both personal and professional needs. Additionally, the industry demands a considerable investment in marketing, networking, and continuous education to stay competitive. These financial pressures highlight the volatile nature of the real estate market, emphasizing the constant effort and adaptability required to sustain a profitable career in this field.

As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?

I entered the real estate industry driven by my passion for houses and helping people fulfill their needs. My journey started with attending real estate school and working as an administrative assistant for Achieve Realty in New Orleans. What sets me apart is my commitment to providing exceptional services. I don’t just act as a real estate agent; I serve as a trusted advisor, understanding the emotional complexities involved in real estate transactions. I strive to work with my clients, guiding them through the process rather than just working for them. One of my proudest achievements is helping clients secure their first investment properties, contributing significantly to building generational wealth for their families. My dedication to my client’s long-term financial well-being is what defines my approach in the real estate market.

Let’s talk about resilience next – do you have a story you can share with us?

One particular experience stands out as a testament to my resilience in the real estate industry. I was working on a deal that seemed incredibly promising, and my client had their heart set on the property. However, just days before the closing date, an unexpected issue arose with the financing, putting the entire transaction at risk.

Instead of succumbing to frustration or despair, I immediately delved into finding alternative solutions. I tirelessly researched various financing options, negotiated with lenders, and worked closely with my client to explore every possible avenue. Despite the stress and uncertainty, I remained determined to not let this setback derail my client’s dream.

After days of relentless effort, I managed to negotiate with the listing agent and secure additional closing costs for my client. Seeing the joy and relief on my client’s face during the closing was not just a victory for them but also a personal triumph. This experience reinforced my belief in the power of resilience and taught me the importance of perseverance in overcoming challenges in the real estate industry. It’s a reminder that with unwavering determination, even the most daunting obstacles can be overcome.

Are there any books, videos, essays or other resources that have significantly impacted your management and entrepreneurial thinking and philosophy?

Absolutely, my management and entrepreneurial thinking have been significantly shaped by various resources. “The Millionaire Real Estate Agent” by Gary Keller has been a foundational read, providing invaluable insights into the real estate industry and effective strategies for success. “Atomic Habits” by James Clear has influenced my approach to personal development and productivity, emphasizing the power of small habits in achieving long-term goals. Additionally, “The 12 Week Year” by Brian Moran has revolutionized my perspective on goal setting and time management, encouraging a focused, shorter-term approach to achieving results.

In addition to books, podcasts have been instrumental in my learning journey. Listening to real estate podcasts like “Rants & Gems with M.G. the Mortgage Guy & Quiana Watson has provided me with practical tips, industry trends, and inspiring stories from fellow professionals, enriching my understanding of the market and enhancing my entrepreneurial mindset. These resources have collectively shaped my management style, entrepreneurial strategies, and overall approach to achieving success in the real estate industry.

Contact Info:

• Website: https://jaylacampbell.teamtcrg.com/index.php?editkey=m8zv38%2BUkp7b2NjanV%2Bl0Nfg4pSjmJnZ4tutYmekrqmmaWJmog%3D%3D
• Instagram: https://www.instagram.com/jaylacanzata/
• Other: Shop my Home Decor : https://www.instagram.com/zatapourtoujours/ Network with Realtors and the City (Social Club for Real Estate Professionals: https://www.instagram.com/realtorsandthecity/

Image Credits
@jlaviiphotography