We caught up with the brilliant and insightful Jasmine Thompson a few weeks ago and have shared our conversation below.
Jasmine , thanks for taking the time to share your stories with us today So let’s jump to your mission – what’s the backstory behind how you developed the mission that drives your brand?
Jassymixes was created to provide excellent staffing services to the DMV area . I created this business when my hours where cut at my full time job due to Covid 19 . This forced me to create another revenue for myself because no wasn’t an answer . Furthermore to be great , I had to promote extremely hard to get my name out their . I made sure I was at every pop up event in the city . I went to every outdoor concert event selling mixes in the crowd . I made sure my customers tagged my products via instagram. I personally delivered pre made cocktails Once I created this small following . While still being cautious of COVID 19 protocols I made sure my guest were safe with transportation on of my products .. During this time I serviced birthday events with gallon size punches having guest rave about my mixes . Although we are still in a pandemic Jassymixes name has grown so much over the years . Customers I once had purchasing punches now want me to service their weddings , and anniversary parties , I have no choice but to please my guest . I have upgraded my services creating a mobile bar where I can bring my cocktails to you. I’m booked until 2023 . Life is definitely good and I couldn’t be more blessed . The overall message out of this was when one do closes another one opens .
Jasmine , before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?
Jassymixes mixes is based of excellent customer service . I provide exquisite cocktails. This is a top shelf mobile bar service that provides everything you need in one . Personalized drink menus . Edible drink toppers with your face in cocktails . Fully shocked bar , and speedy service . The purpose of my brand is to leave a memorable experience on each and every guest .
Any insights you can share with us about how you built up your social media presence?
To build my audience on social media I made sure I posted every day and night . . The most views were at 7 am and 6 pm . I made sure to post new cocktail recipes on my page to create a buzz. I even started doing give aways so my followers could tag my business page . This help gain a lasting following that still hires me for events,
Let’s talk about resilience next – do you have a story you can share with us?
Never hearing no at a job that can be cut at any given time . I would never give up even with little to no more to start my business . It took $200 to start my first batch of mixed cocktails to go . Furthermore once I purchased the products I had no choice but to sell them and make my revenue back plus more .
Contact Info:
- Instagram: Jassymixes
- Facebook: Jassymixes
- Twitter: Jassymixes
- Youtube: Jassymixes
- Yelp: Jassymixes