We recently connected with Jamie Henderson and have shared our conversation below.

Alright, Jamie thanks for taking the time to share your stories and insights with us today. Parents play a huge role in our development as youngsters and sometimes that impact follows us into adulthood and into our lives and careers. Looking back, what’s something you think you parents did right?

I was fortunate to have been raised by a remarkable woman who was not only my mother but also my rock and guiding light. As a single parent, she worked tirelessly to provide for me and instill in me the values of hard work, perseverance, and kindness.

Losing my mother last year was a devastating blow, but it has also given me the opportunity to reflect on the profound impact she had on my life. One of the most important lessons I learned from her was the power of unconditional love and unwavering support. No matter what path I chose to take, my mother was there cheering me on, offering advice, and encouraging me to reach for the stars.

Looking back on my journey, from my first jobs to my entrepreneurial ventures, I realize that my mother’s belief in me and her guidance were instrumental in shaping me into the independent, hardworking individual that I am today. Her words of wisdom, such as the importance of providing excellent service and treating others with respect, continue to guide me in my professional endeavors.

I am eternally grateful for the love, sacrifices, and invaluable life lessons that my mother bestowed upon me. Her legacy lives on in me, giving me the strength and confidence to face any challenge that comes my way. Thank you, Mom, for everything.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

My name is Jamie Henderson, and I am a dedicated professional driven by a profound commitment to excellence. I am fueled by a blend of passion, kindness, caffeine, and innovative thinking. Firmly anchored in the belief that life is not a quest to find oneself but a journey to create oneself, I have diligently crafted a career trajectory that reflects this ethos. Over the years, I have gained experience working for different companies and picked up various skills along the way. I have learned from many different people who have helped shape who I am today.

When I first moved to Saint Louis at the age of 20 from Galesburg, Illinois, I began working in the fast-food industry and quickly rose to a corporate management position. Despite the long hours and low pay, I pursued higher education to gain more skills. I obtained my first degree in Business Management from Harris-Stowe State University in 2014. However, obtaining a degree did not automatically translate into career advancement. I realized that success is measured by the combination of experience and knowledge one possesses. This realization marked the beginning of my journey to becoming the person I am today.

After leaving corporate management in the fast-food industry, I worked in various positions for different corporations. It wasn’t until I landed a role at the city of Saint Louis as a real estate receptionist that I truly felt a sense of growth. Working alongside talented and knowledgeable individuals, I was eager to excel. However, after a few years, I recognized that there was limited room for personal and professional growth within the organization. This realization, coupled with a personal tragedy in 2019 when my husband was murdered, led me to reevaluate my career path.

Following this tragic event, I made the decision to venture into entrepreneurship. I started doing private consulting with my company, Pink Satchel Consulting, working as a business developer and coach. My primary goal is to help establish brands or expand existing companies by increasing revenues by turning passions into paychecks. I also assist clients with developing strategies to attract new customers and engage with existing ones. My mission is to help individuals and teams by supporting their goals and providing them with a blueprint for success. I love to see the profound change in others by helping them achieve their goals and find their authentic selves. Helping others in a long-lasting way is the greatest reward for me.

I work with clients from various sectors to help them achieve their goals. I assist individuals and organizations with building their brands and discovering their unique gifts. I provide guidance on how to leverage these gifts to improve financial standing and increase wealth. I educate clients on business management, branding, and financial literacy principles that can be applied to everyday life to achieve financial goals. I work with a wide range of clients, from motivated professionals to small businesses, offering specialized services such as business development, branding, web design, SEO, real estate acquisitions, and transitioning from employee to entrepreneur. I currently work individually with 3-5 clients monthly to assist them with their projects.

Additionally, I co-founded Beta Blue Digital, where I currently serve as the Senior Director. Beta Blue Digital is the first official hip-hop sync licensing library, specializing in licensing music for various visual media platforms. We are a top-tier Hip-Hop production company that delivers high-quality music containing a wide range of Hip-Hop sub-genres including R&B, Hick-Hop, Rock/Rap, House/Party, Neo-Soul, Cinematic, Trap, Hip-Hop, Drill, Boom-Bap, Pop, Rock Pop, Desi Hip-Hop, and Dance. Our team of producers are all established and licensed through performance right organizations (PRO) and bring decades of experience in beat making, engineering, mixing, mastering, and songwriting. Whether you’re in need of custom sounds and instrumentals for T.V. & film, artists, labels, or advertisers, we have a diverse library of sounds to elevate your project, product, or advertisement. Beta Blue Digital’s executive production staff are always creating fresh melodies, visuals, and digital media. I was also able to single-handedly establish 13 partnerships with different companies to create an influx of licensing opportunities for my clients/artists.

We are a global multi-platform independent production company using the power of digital technology to enable the creation and distribution of content across a variety of formats and platforms. Beta Blue Digital thrives on providing an autonomous e-commerce personalization platform that is perfect for music supervisors, companies, labels, and artists of all kinds searching for the right sounds. Beta Blue Digital’s music is available for acquisition, licensing (exclusive & non-exclusive), and bundle deals. Recognizing the transformative power of music in shaping narratives and evoking emotions, I strive to ensure that the music resonates as profoundly as the visual content itself.

I hold a pivotal role in spearheading business development and overseeing operational management at Beta Blue Digital. Our company quickly began to thrive, and I wanted to be exceptional. Knowing this, I quickly enrolled in The Los Angeles Film School to obtain a degree in Entertainment Business Management. This would allow me to gain the additional knowledge I needed to thrive as a music executive and learn music supervision. Additionally, to obtaining my degree from The Los Angeles film school, I am now graduating and recieving my Ph.D. from Harvest Christian University in Dallas this year. My Ph.D. is in Business Management specializing in Strategy and Innovation. Drawing upon a foundation in Business Management, Administration, and Entertainment Business Management, I bring to the fore over 19 years of seasoned leadership experience.

Throughout the course of my professional journey, I have garnered commendations for my exceptional aptitude as a leader, underscored by outstanding communication skills. A proven track record punctuated by adept management of company finances, adherence to project timelines, meticulous record-keeping practices, and adept negotiation of contractual agreements attest to my proficiency in operational oversight. Moreover, boasting over 11 years as a seasoned content creator, I encompass a diverse skill set that spans the gamut from brand strategist to business development specialist, real estate investor, web designer and SEO specialist, artist management, and Adobe Creative.

My ardor for technology is deeply ingrained, underscored by certifications in digital marketing, website design, Search Engine Optimization (SEO), Google Analytics, and social media advertising. My expertise transcends mere engagement; I possess a profound understanding of how to amplify digital platforms, foster audience engagement, and deliver comprehensive training to individuals seeking to navigate this dynamic landscape. A commitment to remaining at the vanguard of technological advancements underscores my unwavering dedication to adaptability in the face of the ever-evolving digital milieu.

I am in the final stages of the completion of my book series titled “What the F%$k is Music Licensing,” “What the F%$k is Real Estate Investing,” “What the F%$k is an Entrepreneur,” and “What the F%$k is Entrepreneur 365 Planner and Business Development Guide.” These books serve as valuable resources for individuals and entrepreneurs seeking to achieve financial freedom and establish successful independent businesses. They will hit the shelves in 2025 and be available on Amazon/Kindle books and Barnes and Noble books.

The comprehensive content of these books covers a wide range of topics essential for building a successful business, including finding a profitable business idea, branding, choosing a location, writing a business plan, business model examples, determining costs and revenues, locating finance, basic bookkeeping, pricing strategies, marketing techniques (including SEO and social media marketing), customer attraction and retention strategies, sales techniques, competing against larger competitors, finding and managing employees, and taking a business to the next level.

I am confident that these books will provide readers with the necessary knowledge and strategies to navigate the complexities of entrepreneurship and achieve their business goals. These books will be available on Amazon, Barnes & Noble, and all my platforms.

In essence, I am an ambitious individual who thrives on challenges, perpetually seeking novel avenues for innovation and growth. My unwavering commitment to pushing boundaries and crafting impactful experiences underscores my enduring dedication to excellence.

Any stories or insights that might help us understand how you’ve built such a strong reputation?

What helped me build my reputation within my market is a combination of my unwavering commitment to excellence, my diverse skill set, and my dedication to personal and professional growth. Throughout my career, I have gained experience working for various companies and honed my skills in business management, branding, real estate investing, web design, SEO, and more. My passion for helping others achieve their goals and find their authentic selves has been a driving force in my success.

Additionally, my role as the Senior Director at Beta Blue Digital, the first official hip-hop sync licensing library, has allowed me to establish partnerships with 13 different companies and create an influx of licensing opportunities for my clients/artists. This experience has further solidified my reputation as a leader in the music industry.

Furthermore, my pursuit of higher education, including obtaining a degree in Entertainment Business Management from The Los Angeles Film School and working towards a Ph.D. in Business Management specializing in Strategy and Innovation, has equipped me with the knowledge and skills needed to excel in my field.

Overall, my dedication to continuous learning, innovative thinking, and commitment to helping others succeed has been instrumental in building my reputation within the market.

Any insights you can share with us about how you built up your social media presence?

I started building my audience on social media by defining my target audience and creating high-quality content that resonated with them. I used trending video templates and other techniques to stay consistent and make consistent content that helped my brand grow. I engaged with my audience by responding to comments and messages, and collaborated with other influencers in my niche to reach a wider audience.

My advice for those just starting to build a social media presence is to first define your target audience and create content that is relevant and engaging to them. Be consistent in your posting schedule and engage with your followers regularly. Collaborate with others in your niche to expand your reach and credibility. Use hashtags and tags to increase the visibility of your content, and regularly analyze your results to see what is working and what is not. Building a social media audience takes time and effort, so be patient and stay focused on providing value to your followers.

Contact Info:

• Instagram: https://www.instagram.com/resourcericki/
• Facebook: https://www.facebook.com/JamieSueFoster
• Linkedin: https://www.linkedin.com/in/jamie-henderson-8a1a511b2/