We’re excited to introduce you to the always interesting and insightful J T. We hope you’ll enjoy our conversation with j below.

J, thanks for joining us, excited to have you contributing your stories and insights. Can you share a customer success story with us?

One of the most rewarding success stories I’ve had with my brand involves a customer who struggled for years with persistent acne. Acne, as we all know, is a terrible problem that feels almost impossible to cure. It doesn’t just affect the skin—it impacts self-confidence, daily routines, and overall well-being. This customer had tried everything—prescription treatments, over-the-counter products, and countless natural remedies—but nothing brought lasting relief.

When they came across my face cream, which contains a unique blend of 49 all-natural ingredients, they decided to give it a chance. What sets this product apart is how rare and carefully crafted it is, with ingredients that target acne from multiple angles. The cream includes powerful botanicals like Dragon’s Blood, known for its anti-inflammatory and healing properties, which is crucial for reducing redness and calming inflamed skin.

Additionally, Helichrysum and Blue Cypress are two potent oils that help speed up skin regeneration and healing, making them perfect for acne scars and damaged skin. Blue Yarrow, with its antibacterial and calming properties, also plays a key role in reducing breakouts while soothing the skin. Together with ingredients like bio-retinol, guava extract, sea buckthorn, and green tea oil, these elements create a comprehensive, rare, and effective solution for acne.

The customer began to see a dramatic improvement after just a few weeks of using the cream. Not only did their breakouts diminish, but their skin also started to heal faster, with less redness and fewer scars. They mentioned how the product worked without causing any irritation, which had been a major issue for them with other treatments. The transformation boosted their confidence—they no longer felt the need to hide behind layers of makeup.

This result was incredibly meaningful because treating acne, especially with natural products, can feel like a nearly impossible task. Knowing that my cream, with its rare combination of Dragon’s Blood, Helichrysum, Blue Cypress, Blue Yarrow, and many other natural ingredients, could finally give this customer the relief they needed makes all the effort worth it.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

I specialize in crafting fresh face products that are pure, high-quality skincare solutions. Our offerings are distinguished by their absence of harsh chemicals and preservatives that can compromise product integrity. Each product is freshly made with natural preservatives, ensuring safety for all users, including pregnant women, teenagers, and children. Our Cold-Preserved Face Creams are a unique innovation in the industry. I prepare everything with exceptional care about any contamination, and everything is done in an isolated mini laboratory to ensure there is no contamination, so my customers receive the purest and freshest products.

We use extraordinary ingredients such as Kalahari Melon, Mongongo Oil, Buah Merah Red Fruit, Manuka Honey, and Guava Oil, among others. Our slogan, “Ingredients Do Not Lie,” reflects our commitment to purity. Our skincare is entirely free from PEG, fragrances, GMOs, phenoxyethanol, PPG, SLS, and other harmful chemicals.

I envision skincare as providing people with fresh, pure products that are not readily available in stores. My dream was to find such a cream, so I decided to create it myself.

We offer a comprehensive line designed to combat acne with over 30 natural ingredients. Our products leverage the power of herbs to achieve remarkable skin-clearing results.

Additionally, our Cryo Globes and Frozen Toners—unique innovations in the market—feature frozen balls infused with herbs and oils. These products are designed to alleviate puffiness, reduce tiredness, and refresh the skin, offering a natural alternative to cryo facial at home.

Our line also includes a dual facial cleanser that is both all-natural and gentle on the skin.

I remain committed to continuous experimentation and innovation, with plans to introduce new products in the future. How to use an ice roller on face is one of our popular tutorial topics, and we regularly educate our customers on the benefits and techniques of using an ice roller for optimal skincare.

We’d love to hear a story of resilience from your journey.

My journey was far from smooth. I began my business with no prior knowledge of the industry, which made the initial phase particularly challenging. Establishing the business required significant effort, including navigating paperwork, insurance, and other administrative tasks. Financial constraints limited my ability to invest in labels, packaging, Amazon listings, and advertising, and I lacked the resources to produce high-quality photographs.

The business demanded that I wear many hats, requiring me to learn about Amazon operations, advertising, and photography. It wasn’t until a year in that I was able to professionalize my approach. During this time, I began to build a network and connect with clients and fans who appreciated my products so much that they created user-generated content to support my brand.

While the early stages were difficult, requiring me to handle everything from manufacturing to labeling, marketing, and photography on my own, the experience was invaluable. I faced considerable criticism, which I used constructively to refine my formulas and enhance my professionalism.

Today, although I run a small business, I am proud to have a loyal customer base who value and benefit from my skincare products. While I continue to grow and evolve, I am already satisfied with the progress I have made.

How’d you think through whether to sell directly on your own site or through a platform like Amazon, Etsy, Cratejoy, etc.

Selling on Amazon has been both a rewarding and challenging journey for me. While it offers a massive platform to reach potential customers, the road has not been easy. One of the biggest hurdles I’ve faced is the high cost of PPC (pay-per-click) advertising. It’s incredibly expensive, and as a small business, it often feels like you’re fighting an uphill battle. Unlike big brands, there are no special privileges or assistance for small sellers, which makes it even tougher to get noticed in such a competitive market.

To succeed, I had to dive deep into learning SEO to optimize my listings and ensure that customers could find my products. I spent countless hours creating beautiful, high-quality content and photos to make my listings stand out. It was a process of trial and error, but slowly I learned how to make my products more appealing and searchable.

Collecting reviews was another challenge. It’s crucial to build trust with potential customers, but that requires patience, effort, and consistency. With every satisfied customer, I worked hard to gather feedback and reviews to establish credibility. Despite these obstacles, I’m proud of how far I’ve come, but the journey continues with constant learning and adaptation.

However, even with all the progress I’ve made, selling on Amazon is still incredibly hard. The competition is fierce, and the costs remain high, which is why I’ve shifted my focus toward social media, particularly Instagram. Through platforms like Instagram, I can connect more directly with my audience, present my brand in a more personal and creative way, and engage with customers on a deeper level. Instagram allows me to showcase my products’ uniqueness, build relationships, and grow my business in a space that feels more suited to my brand’s identity. It’s become a better platform for me to grow and share my products, and that’s where my focus is now.

Contact Info:

• Website: angelcare.boutique
• Instagram: angelcare.herbalskincare
• Other: https://www.amazon.com/stores/page/E30FE1F1-A2B9-435D-8B5D-AAE034425723