We caught up with the brilliant and insightful Isis Mesa-Rubin a few weeks ago and have shared our conversation below.
Isis, thanks for joining us, excited to have you contributing your stories and insights. Let’s start with the story of your mission. What should we know?
The mission behind The Intuitive Womb holds deep personal meaning to me. As a woman who has gone through the birth portal, I understand firsthand the significance of feeling heard, supported, and respected during this process. Becoming a mother ignited a strong desire within me to stand alongside and serve women, supporting them in embracing and harnessing the incredible power of birth and womanhood.
My work is rooted in offering intentional and compassionate care while encouraging women to connect to their intuitive wisdom and become active participants in their birthing process. I believe that every woman has an innate ability to birth and that by reclaiming their power over their body, they can tap into their inner strength. Reclaiming power over one’s body means recognizing that women are the experts of their own experiences. It involves advocating for women’s rights to make choices that align with their values and desires, free from coercion or external pressures. When women reclaim their power, they tap into a wellspring of inner strength, resilience, and confidence that profoundly impacts their lives and creates a societal shift.
Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers.
My journey into the birth industry began with my own personal experiences of pregnancy, birth, and motherhood. The experience of motherhood brought about a profound transformation within me, opening my heart and shifting my perspective on both myself and the world around me. The life-changing experiences of motherhood instilled within me an immense admiration for women and the sacred journey of childbirth. Inspired by my own initiation, I embarked on my path as a doula, childbirth educator, and avid student of the sacred feminine.
As a holistic doula, I provide comprehensive support to expecting birthing people throughout their pregnancy, birth, and postpartum journey. My approach honors the physical, emotional, and spiritual aspects of childbirth while ensuring that my clients feel informed and supported every step of the way. I provide my clients with compassionate support, comfort, reassurance, and evidence-based information in a non-judgmental manner. While embracing each birth as a unique occurrence, I hold space and offer support from my knowledge, experience, and intuition.
In addition to doula services, I also serve as a childbirth educator, equipping women with the necessary knowledge and tools to make informed decisions about their birthing experiences.
I offer evidence-based information while encouraging my clients to tap into their intuition, recognizing that they are the experts of their own bodies.
The medicalization of childbirth has significantly diminished women’s autonomy and decision-making authority, resulting in a loss of confidence in their own birthing capabilities and a perception that childbirth is a situation requiring rescue or intervention. Therefore, the intention behind The Intuitive Womb is to establish an environment that fosters nurturing support, enabling a rediscovery and affirmation that childbirth belongs to the birthing person.
Can you tell us about what’s worked well for you in terms of growing your clientele?
Being authentic and true to myself has proven to be the most successful approach in expanding my clientele as a doula. Through sincere connections with clients and open communication about my values, approach, and deep commitment to supporting families during childbirth, I have been able to connect with individuals who resonate with my style of care.
Word of mouth has also been instrumental in expanding my clientele. When clients share their positive experiences and share their birth journey with others, whether it’s with friends, family, or expectant parents, it has a profound impact. These personal referrals hold great credibility and contribute to building trust and genuine connections.
Furthermore, I believe in the power of continuous personal development. By investing in my own growth and education, I am able to offer my clients the best possible support. This includes staying up to date with current research and evidence-based practices, attending workshops and conferences, and seeking mentorship from experienced birth workers. Clients appreciate and value the dedication I have to constantly improve my skills and knowledge.
We’d love to hear about how you keep in touch with clients.
As a doula, I prioritize maintaining a strong connection with my clients and fostering brand loyalty through various methods. Firstly, I ensure open and effective communication throughout the entire process. This includes regular check-ins, both during and after the birth, to address any concerns, offer support, and provide guidance. I make myself available for phone calls, emails, and text messages, allowing clients to reach out whenever they need assistance or have questions.
In addition to direct communication, I utilize digital platforms to stay connected. This includes maintaining an active presence on social media, where I share valuable resources, educational content, and updates about my doula services. By engaging with my clients through these platforms, I foster a sense of community and provide a space for them to connect with other expectant parents, share experiences, and seek support.
In the near future, I will be launching gatherings that are specifically tailored to create a supportive and nurturing space during the postpartum period. These circles will be thoughtfully created to provide a safe and welcoming environment where new parents can come together and openly share their experiences, challenges, and successes with other parents who are also navigating this transformative journey.
Contact Info:
- Website: www.theintuitivewomb.com
- Instagram: https://www.instagram.com/theintuitivewomb/
- Facebook: https://www.facebook.com/people/The-Intuitive-Womb/100088770914397/?mibextid=LQQJ4d
Image Credits
IG @daria.artemyeva