We were lucky to catch up with Isaac March recently and have shared our conversation below.

Alright, Isaac thanks for taking the time to share your stories and insights with us today. Let’s talk about innovation. What’s the most innovative thing you’ve done in your career?

Innovation in storytelling often comes down to maximizing the content you can generate from a single opportunity. While pre-production is critical, I’ve developed a workflow that ensures I can still produce high-quality, varied content even with limited preparation time. For example, when covering a story, I don’t limit myself to a single medium. Instead, I capture high-resolution, high frame-rate video and conduct opportunistic interviews, often in a “man-on-the-street” style.
This approach allows me to create a variety of products from the same material. From the video, I can extract stills for photography, use AI to transcribe interviews for quotes, and script impactful articles. AI also helps me search transcripts for the strongest soundbites, enabling faster video editing and more authentic storytelling. By the end of the process, I can deliver a full package: a B-roll set, photography, a written article, social media content like Instagram Reels, and a mini-documentary.
This method not only streamlines production but also ensures that every piece of content is deeply rooted in the authenticity of real interviews and visuals. It’s a system that allows me to work smarter, not harder, while producing diverse, impactful media.

Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers.

I’m a storyteller who has spent the past decade honing my craft across two parallel paths: as a uniformed member of the United States Air Force and as a film producer in the civilian world. My journey began with a passion for storytelling that has evolved through unique and diverse experiences. Starting as a Tactical Aircraft Maintainer, I learned discipline and attention to detail. I later transitioned into the demanding role of an Arabic Language Analyst, which deepened my understanding of cultural nuance and resilience. It wasn’t until I entered Public Affairs that I found my true calling in storytelling.
In both my military and civilian roles, I specialize in creating compelling, authentic narratives. Whether through film, photography, articles, or social media content, my goal is always the same: to connect with audiences in a way that resonates and inspires. I’ve covered everything from service member stories to large-scale productions, always striving to capture the human element behind the work.
What sets me apart is the combination of technical efficiency and a deep commitment to people. On the technical side, I’ve developed the ability to streamline complex production workflows without sacrificing quality. By using high-resolution video and AI tools, I can maximize the content created from a single shoot, producing a range of products—whether B-roll packages, photography, articles, or social media reels—quickly and with high attention to detail and authenticity.
Equally important, however, is my passion for taking care of the people I work with. When I serve as a production manager on set, this passion drives my logistical pre-production planning. I get deeply detail-oriented—not just about essentials like lodging, transportation, and meals, but about the nuances that enhance quality of life for my cast and crew. I consider everything, down to allergies, personal preferences, and accommodations that make the work environment genuinely supportive. When people feel valued and cared for, they can bring their best to the creative process, and that care shines through in the final product.
This balance—leveraging innovative workflows while prioritizing the well-being of those I work with—is what I believe makes me unique. My goal is always to create not just meaningful stories but an environment where people feel empowered to contribute their best to those stories.
I’m proud of how my dual career paths complement each other. The discipline and structure of my military training enhance my creative leadership in film production, and my work on set sharpens my ability to craft impactful stories in Public Affairs. This blend of experience allows me to work across a variety of mediums and connect with diverse audiences.
At the core of my work is a commitment to authenticity, compassion, and impact. Whether I’m working with service members, filmmakers, or clients, I want my stories to reflect the humanity of those involved. My work isn’t just about creating content; it’s about building relationships and amplifying voices that might otherwise go unheard. That’s what drives me every day, and it’s what I hope resonates with anyone who engages with my work.

Have any books or other resources had a big impact on you?

Two resources stand out to me: Save the Cat! by Blake Snyder and Running the Show by Liz Gill. Save the Cat! is an essential guide for mastering story structure, particularly the “Golden Fleece” archetype. If you’re new to storytelling, I’d recommend mastering the “Golden Fleece” first—it’s a versatile and foundational story type that resonates deeply with audiences. Once you’ve nailed it, you can start exploring and incorporating the other story structures Snyder outlines, building a more dynamic storytelling toolkit.
Running the Show complements this by diving into the nitty-gritty of production management. It’s a practical guide that covers everything from coordinating schedules to managing the human dynamics on set. Together, these resources have been instrumental in shaping both my creative thinking and my operational philosophy. They’re invaluable for anyone looking to balance the art of storytelling with the logistical demands of production.

Any stories or insights that might help us understand how you’ve built such a strong reputation?

I believe my reputation has been built on the foundation of genuinely caring for people. In the Air Force, we emphasize a “people first” mentality over a “mission first” approach, and I’ve carried that philosophy into my work on film sets. On-location film productions are surprisingly similar to military deployments—both require teamwork, resilience, and strong logistical support to succeed. By prioritizing the well-being of the creatives building the vision, I ensure that they can channel their energy and talent entirely into the production.
My focus is on production logistics, and I take immense pride in managing all the moving pieces—lodging, transportation, meals, and every small detail that makes a set run smoothly. This attention to detail allows the creative team to focus fully on their craft without being distracted by logistical hurdles. I also make it a point to stay firmly in my lane. While I love contributing to a project’s success, I never voice opinions or input on the creative side unless invited to. This professional respect ensures the creative team feels supported but not overshadowed.
One day, I’ll direct my own film, but for now, I thrive in the support role and take genuine pleasure in orchestrating productions with precision and care. My reputation is rooted in this passion for logistics, attention to detail, and unwavering respect for the creatives I work with.

Contact Info:

• Website: https://linktr.ee/izakoe
• Instagram: https://www.instagram.com/izakoe
• Facebook: https://www.facebook.com/izakoe/
• Youtube: https://www.youtube.com/@Izakoe
• Other: https://www.imdb.com/name/nm3914833/

Image Credits

These images were taken by family, friends or are public domain.
With exception of the three set photos, which were taken by © Brandon Clifton.