Alright – so today we’ve got the honor of introducing you to Helloworld. We think you’ll enjoy our conversation, we’ve shared it below.
Hi Helloworld, thanks for joining us today. Are you happier as a creative? Do you sometimes think about what it would be like to just have a regular job? Can you talk to us about how you think through these emotions?
I’ve been asked this question before – and I actually think about it quite often. I am incredibly *fulfilled* being an artist and a creative. Not always happy. Happiness is sometimes fleeting, but nothing in this world makes me feel more fulfilled than pursuing a passion that I can work daily toward.
A lot of people say “do something you love and you’ll never work a day in your life” and I fully disagree with this. In fact, the career path I’ve chosen has led to more self-doubt, imposter syndrome, and hardship than taking a regular job would have. Some of the lowest lows lead to some of the highest highs – and once you learn to work past the lows, the highs are even more fulfilling. So, this creative journey hasn’t only been a struggle of creating good music and funding my life, but also a journey of understanding that creativity has its ups and downs and not to get too down on myself when it’s a day that not much is happening on. All in all, though, I am so happy I didn’t take a regular job and decided to take the hard route.
I was actually offered that job in 2018 at Target Corporation as a full-time software engineer. I did an internship there before my senior year of college and got offered a job. It was a really great opportunity for a great, stable, well-paying job. But, something I experienced there really made me think. I was talking to a lot of my co-workers about their dreams and what they wanted to achieve, and what I found out surprised me. A lot of them didn’t really care to change anything – they had been there anywhere from 5 to 30 years and were really happy there. I knew that if I worked there, I was susceptible to that.
All the power to them, but I really wanted to pursue something that was lofty and fulfilling, so I asked myself: in 5 years, would I rather be really good at coding, or really good at music?
The choice was obvious.
That was 5 years ago, and I’m so happy I decided to do music after college instead of coding.
Helloworld, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?
My name is Drew – I am a music producer from Minnesota who grew up playing piano and too many video games. Throughout my childhood I really loved classical music and through high school I fell in love with DJing and producing. After 4-5 years of doing that, I decided to go to college for computer science (because I also had a passion for that) – throughout my college experience I tried a lot of things but all in all I decided that music was what I wanted to do – I wanted to be an artist.
So, after college, I moved to LA to go to a music school called Icon Collective – a school that helped grow artists such as SLANDER, NGHTMRE, Jauz, and more.
Through this experience, I honed in on my craft and decided to pull together all the things I found inspiring in life – video games, nostalgic melodies, tech and coding into a music project that I would call ‘helloworld’
That was 3 years ago now, and through those 3 years I’ve played festivals such as EDC, Lost in Dreams, and have had support from a ton of big artists in the industry that I now call my friends.
What do you think is the goal or mission that drives your creative journey?
A lot of people get into making music because they love making music. I got into it because I love music so much and felt this drive from a young age to recreate that feeling myself. For me, my goal throughout my journey of music seems to keep going back to that – to recreate that feeling I get when I hear a powerful song that hits me in my core. Another part of it is because it is hard to do! I honestly feel a little guilty doing something that’s easy, and being an artist isn’t easy – it’s the hardest thing I’ve ever done! It has led to a lot of self-doubt and imposter syndrome, but for that fact alone it makes me keep coming back.
Are there any books, videos, essays or other resources that have significantly impacted your management and entrepreneurial thinking and philosophy?
For me, I am in love with the books “Think like a Monk” by Jay Shetty, “The Power of Now” by Eckhart Tolle, and “Untethered Soul” by Michael Singer – all amazing books. A more music specific one is “The Creative Act: A way of Being” by Rick Rubin – all of these books have shaped me not only as an artist, but as a human.
Contact Info:
- Website: helloworldbeats.com
- Instagram: instagram.com/helloworldbeats
- Facebook: fb.me/helloworldbeats
- Twitter: twitter.com/helloworldbeats
- Youtube: YouTube.com/helloworldbeats
Image Credits
@ronnieloyd :)