Alright – so today we’ve got the honor of introducing you to Helen Mantilla. We think you’ll enjoy our conversation, we’ve shared it below.

Helen, thanks for taking the time to share your stories with us today Do you have any advice regarding quality control and maintaining quality as your brand grows?

At HM Agency, we recognize that product development can often feel impersonal, but our approach is centered around fostering lasting relationships with our clients. We take pride in being more than just service providers; we become partners invested in our clients’ growth over the years. To maintain quality as our company expands, we implemented quality control that involves a multi-step review process at various stages of product development.

As advice for those concerned about quality control during growth, I recommend establishing clear processes and checkpoints at each stage of development. Making sure you and your team are on the same page as your client and their team. Embrace a culture that values continuous improvement, where feedback and lessons learned from each project contribute to refining your quality control measures. Lastly, stay closely connected with clients, understanding their evolving needs and expectations, as this client-centric approach is fundamental to maintaining and enhancing the quality of your services over time.

At the end of the day, it is our privilege to grow and thrive alongside our clients.

As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?

I am the proud founder and CEO of HM Agency, a renowned full-service product development and beauty brand consulting agency. My journey in this industry began with a deep-seated passion for empowering beauty brands and entrepreneurs to thrive.

At HM Agency, we have cultivated a team of industry experts who share our commitment to excellence and innovation. Our comprehensive suite of services, ranging from product development to branding and marketing strategies, reflects our dedication to providing clients with a holistic approach to success in the competitive beauty market.

What truly sets HM Agency apart is our relentless pursuit of understanding our clients’ visions and translating them into standout, market-leading products. Our agency is more than a service provider; we are strategic partners in our clients’ journeys, contributing to their growth and success over time.

Our commitment to quality and creativity has established HM Agency as a trusted name in the beauty industry. As the CEO, I take immense pride in leading a team that not only solves challenges but actively shapes the landscape of beauty through innovation. We invite potential clients and collaborators to join us on a transformative journey, where the intersection of beauty, expertise, and innovation defines the hallmark of HM Agency’s success.

What do you think helped you build your reputation within your market?

At HM Agency, our reputation in the beauty and product development industry is a testament to our unwavering commitment to quality, innovation, and client satisfaction. With a team of industry experts who stay on top of the latest trends, as well as our wide range of of services, we offer turnkey solutions that set us apart. Operating as strategic partners, we actively engage clients in the creative process to ensure seamless alignment with their unique visions.

Also, our client success stories spread through word of mouth, with new clients reaching out after witnessing the achievements of those we’ve previously worked with. We hope HM Agency’s reputation stands as a beacon of trust and influence in the beauty market, driven by our dedication to quality, creativity, and client success.

How’d you think through whether to sell directly on your own site or through a platform like Amazon, Etsy, Cratejoy, etc.

We’re thrilled to share that HM Agency has recently launched InnovateTheLabel.com, a comprehensive marketplace spotlighting our success in product development private labeling. The website showcases success stories from some of our notable clients, providing a firsthand look at our commitment to excellence. We chose Shopify as the platform because we feel as though it aligns with our business needs while granting us full control over our visual branding.

Innovatethelabel.com is a new and exciting venture that encapsulates our dedication to innovation and client success.

Contact Info:

• Website: https://innovatethelabel.com
• Instagram: https://www.instagram.com/itshmagency
• Facebook: https://www.facebook.com/itshmagency/
• Linkedin: https://www.linkedin.com/company/its-hm-agency/
• Other: https://www.itshmagency.com

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