Alright – so today we’ve got the honor of introducing you to Helen Fritsch. We think you’ll enjoy our conversation, we’ve shared it below.
Helen, thanks for joining us, excited to have you contributing your stories and insights. Was there a defining moment in your professional career? A moment that changed the trajectory of your career?
At age 56, I started competing in bodybuilding shows. I loved seeing how my body could transform through diet and exercise as I approached the age of 60. On my 60th birthday, I competed in a big national bodybuilding show and won! I went from amateur status to Pro status. So many women reached out to me asking me how I did it. I told them “age is irrelevant” in anything that you do! I knew I had to share my journey and encourage women of all ages to pursue their goals, dreams and passions and not let their age get in the way of their success! At this point I started The Age Is Irrelevant Podcast interviewing women over 40,50,60 and beyond who were motivational, inspirational and transformational. I also started my Age Is Irrelevant online fitness/nutrition coaching to help women over 50 achieve their fitness goals. Today, at 65, I am still competing in the IFBB Masters Pro League as the oldest Masters IFBB Bikini Pro in the league!

Helen, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?
As a lifetime champion athlete, at 55, I decided to get into the best shape of my life before I turned 60 and started competing in bodybuilding shows. At age 60, I won a big national amateur show, on my 60th birthday, and turned Pro! A defining moment for me! I realized age was truly irrelevant in anything you set your mind on and wanted to help other women 40,50,60 and beyond do the same. I started a podcast interviewing successful women over 40 to 85 telling their stories of success in athletics and beyond. I also started an online fitness/nutrition company helping women achieve their fitness goals specializing in women over 50. So many women want to start a fitness program, get into better shape and eat better but just don’t know where to begin. That’s where I come in! I help guide them to better health, better nutrition, help navigate them through Menopause, achieve stronger bones and more positive mindsets! Being 65, I’ve experienced a lot in life and I can use my own personal journey to help other women going through the same things!
Training and knowledge matter of course, but beyond that what do you think matters most in terms of succeeding in your field?
Having a positive mindset is key to a successful fitness journey and can bring a number of benefits to your life! 1. It can improve your mental health, reducing stress, anxiety and depression.
2. It can enhance your physical wellbeing. Positive thinking can reduce cortisol/stress related hormones and boost immune system functioning.
3. It can increase productivity and help you stay focused on your goals and taking action to achieve them.
4. It can improve your relationships, helping you interact with others in a more positive way.
5. It can also help increase your self-confidence allowing you to view yourself in a more positive light and feel better about yourself.
A WIN/WIN all the way around!
What do you think helped you build your reputation within your market?
My age helped me build my reputation within my market. Being in my late 50’s/60’s I showed other women in my age bracket that you could transform your body and get into the best shape of your life! I was redefining and rebranding the “over the hill” stigma proving that age is irrelevant and it’s never too late to start something new!
Contact Info:
- Website: www.ageisirrelevant.com
- Instagram: www.instagram.com/helenfritsch_ifbbpro
- Facebook: facebook com/helen.fritsch
- Other: TikTok www.tiktok.com/@helenfritsch_ifbbpro
Image Credits
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