We’re excited to introduce you to the always interesting and insightful Hannah Morgan. We hope you’ll enjoy our conversation with Hannah below.

Hi Hannah, thanks for joining us today. What’s the kindest thing anyone has ever done for you?

My husband has been unfailingly supportive as I’ve built Fortunate Orchard. Always encouraging and giving me pep talks, never once has asked me to walk away and find a job that is more financially lucrative. That is very kind.

Hannah, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?

I established Fortunate Orchard, a floral studio and garden surrounding my home in Seattle, in 2016. Our garden completely filled our small city plot – I had spent years cultivating the garden alongside my young daughters by day and working in restaurants at night. Friends who were opening a new restaurant invited me to make floral arrangements for their space. The public showed interest, and I was encouraged to make floristry my ‘real job’.

Before I dove into the world of locally grown and sourced botanicals I associated floristry with the stiff and formal arrangements I grew up seeing in typical American flower shops. I knew that the Fortunate Orchard style would not be that. The materials that move me and inform my designs are straight from the garden or local growers’ flower fields. I was introduced to the Slow Flower movement shortly after establishing Fortunate Orchard, and that community offered me a framework for what Fortunate Orchard could be. We are a studio dedicated to seasonal, sustainable floristry, firmly rooted in the Pacific Northwest.

Using blooms and branches grown in Washington, Oregon and California ensures that our designs are unique, of this place and a bit wild. We have built a team of makers and doers that contribute their own expertise to each project, bringing creative and ambitious designs to fruition for events large and small. Fortunate Orchard collaborates with clients who exalt in the natural world and who embrace unorthodox, unexpected beauty.

Is there a particular goal or mission driving your creative journey?

I try to remember: make it about the work. All decisions and motivation should come from a place of putting my best work, pieces that I’m proud of, into the world. It cannot be about gaining recognition or more ‘likes’ on IG. Fortunate Orchard can only succeed if I have a pure vision of our design style and a clear definition of what I find visually compelling.

What do you find most rewarding about being a creative?

The biggest pleasure that I get from my work is designing with ever-changing local botanicals. This keeps me grounded in the moment I am in, while offering constant shifts with each season.

Contact Info:

• Website: https://www.fortunateorchard.com/
• Instagram: https://www.instagram.com/fortunate_orchard
• Facebook: https://www.facebook.com/FortunateOrchardBotanicalDesign

Image Credits
Two photos that include me taken by Jenny Jimenez. All others by Fortunate Orchard