We were lucky to catch up with Hannah Eason recently and have shared our conversation below.

Hannah , thanks for taking the time to share your stories with us today Can you talk to us about how you learned to do what you do?

I work with epoxy resin. I’ve watched a couple youtube videos over the years, but it’s mostly been trial and error. Whenever I’m selling my art at pop up markets, at least one person comes up to me and says “I tried to work with epoxy before and I just didn’t have the patience ,” or something along those lines- which is always funny to me because I don’t think of myself as a “patient” person, or maybe I’ve just been thinking about patience the wrong way. Epoxy is messy, temperamental and tedious to work with- but I’m really passionate about the work I do which has always pushed me to learn and grow.

Hannah , love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?

I’m a floral preservation artist in Durham, North Carolina. I make art, jewelry and home decor with flowers and epoxy resin. Mostly, I create custom art for clients with their sentimental flowers- like wedding or memorial flowers. I take flowers that typically get tossed in the trash and turn them into priceless keepsakes. I take something intangible like a memory or a feeling and turn it into something you can hold in your hands. It’s such a special process, and I just feel lucky to be a part of it. I think of myself as an elegant maximalist and I think that shows in my art style.

This all started a few years ago when my wife bought me a flower press for Christmas. It was a super cute gift idea, but after a few months, I hadn’t used it. So she planned a date night for us. She bought a bouquet of flowers, some jewelry bezels, and epoxy resin. We pressed flowers and made jewelry for each other… and then I just never stopped. I made more jewelry the next day, and then the day after that…. and so on. I was a student in a Physician Assistant program at the time and I needed a creative outlet. I kept honing my craft and then it evolved into what it is today.

I’m most proud of how much my work has grown and how I continue to grow.

One of my favorite things about being an artist is making connections with other artists, businesses and members of my community. I love that the flower farmers at the farmer’s market know my name. I love going to pop-up markets and running into previous customers. I love running into people and hearing “I already follow you on instagram and I love your work!” I just live in such a special place and get to play with flowers every day and you can’t beat that.

Where do you think you get most of your clients from?

I ask every client who books with me how they heard about me. One of the most common answers is Instagram. I don’t have a ton of followers. It’s just over 2k. I don’t think you need to have a huge following to be impactful with your posts. I try not to spend too much time on Instagram, but I post a few times a week. A lot of folks use social media to find local services and businesses. It’s a great way to show who you are, what you do, and connect with potential clients. Referrals are a big source too- so establishing connections in your community and with your clients is so important.

What do you think helped you build your reputation within your market?

I really try and connect with my community and other artists. I make an effort to support other small businesses and creatives. I get referrals from other artists. I go to in person events and sell my art. I’ve developed my style and I make work I’m proud of.

Contact Info:

• Website: https://moongardencraft.com/
• Instagram: @moongardencraft