We caught up with the brilliant and insightful Hannah Antony a few weeks ago and have shared our conversation below.

Hannah , thanks for joining us, excited to have you contributing your stories and insights. Can you share an important lesson you learned in a prior job that’s helped you in your career afterwards?

A valuable lesson I learned right off the bat was to choose my first job based on a company that aligned with my values. Graduating from university and being thrust into the workforce is a stressful period and the pressure feels immense to make the right career choice. Since that initial choice, I have always tried to apply this mindset to new roles and my career decisions.

I would say that I didn’t choose my job based on salary or a typical role in my field – I was looking for how I was going to be supported to grow into the type of clinician that I wanted to become.

Since having my first job in my career, I have moved countries and switched jobs numerous times to stay true to my values. This has looked like graduating as a physiotherapist and having the opportunity to write for the website and social media and facilitating in-person workshops while developing my craft as a physio. I took these skills from Australia to Canada and applied them as I built my personal health brand. Now, while I still am a physiotherapist, I treat mostly virtually, which has allowed flexibility in my schedule, I create content as a health consultant, and I have developed an app to deliver high-quality, prescribed injury rehab to those who may not have access to a physiotherapist.

Hannah , love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?

I’m an experienced Physiotherapist and I aim to provide accessible, high-quality health content that breaks through the noise and helps people improve their lives. I practice as a physiotherapist virtually and provide individualized injury rehabilitation programs to my patients. I started as an in-person physiotherapist in Australia and moved to Canada (where I am from) and have slowly transitioned to a hybrid physiotherapist role.

My passion lies mostly in lower limb injury rehab as I have gone through multiple ankle injuries and an ACLR surgery myself. I strive to be the foundation on which my patients can build a sustainable movement habit that reduces their pain and gives them tools to apply to injuries in the future.

My web-based app, Ripple, which can be found on my website, is the hub of these injury rehab programs. I was finding that many patients couldn’t keep up regular physio appointments, due to financial, geographical or personal reasons. The goal of the app is to provide physio-approved rehabilitation programs allowing people from all over the world to receive quality care.

My why:

The idea that ‘health is wealth’ rings true to me. I believe that we should prioritize a sustainable, healthy lifestyle now. I want young girls to stay in sport and build their identity and character. I want movement to be sustainable. I want to share this love for movement with as many people as possible.

Any advice for growing your clientele? What’s been most effective for you?

Being a physiotherapist is mainly a relationship business. The emphasis on this should be much greater in our masters program since communication and developing relationships is the main driving factor to building a successful clientele and brand, which, in turn, greatly impacts your income. When someone asks me if they should pursue a career in physiotherapy, I always say they need to be a people person first.

This relationship building has to start in each session, building trust and a genuine relationship with a patient, as word-of-mouth referrals will trump all other client acquisition – this is the first most effective strategy for growing a clientele.

Your presence can continue into the online space, as mine has, if you are willing to be authentic and consistently show up for your community – this has been a close second to building my clientele. My HanPhysio online brand is a portfolio for my patients to see what kind of physio I am, it has served as a low barrier to entry for potential patients to reach out with a question, and it has even provided me with multiple job opportunities over the years.

How about pivoting – can you share the story of a time you’ve had to pivot?

Over the past 2 months, I have been working remotely in Europe. My partner and I had the opportunity to leave Canada for 3 months and work remotelu while traveling which has been a goal of ours. This was a big pivot for us as we had settled in the town of Canmore in Alberta, Canada, and we were enjoying our lives in the mountains.

This choice has been a pivot from our regular routine, my in-person physio role and from having the comfort of home. Using the skills I learned from building my HanPhysio brand, I could create content and provide injury rehab programming through my app and I transitioned completely to virtual physiotherapy. I acknowledge that not everyone will be in the place of privilege to make this move or decision.

This opportunity has developed my career into a hybrid of content creation and physiotherapy and will have a great influence on the next life decisions my partner and I make.

Contact Info:

• Website: https://hanphysio.com
• Instagram: https://www.instagram.com/hanphysio/
• Facebook: https://www.facebook.com/profile.php?id=100089330633482
• Linkedin: https://www.linkedin.com/in/hanphysio/
• Youtube: https://youtube.com/@hanphysio?si=QmDo1qWHTobT-mVa
• Other: Threads: https://www.threads.net/@hanphysio TikTok: https://www.tiktok.com/@hanphysio

Image Credits
Rachel Friesen