We’re excited to introduce you to the always interesting and insightful Gurneet Chhabra. We hope you’ll enjoy our conversation with Gurneet below.

Gurneet, appreciate you joining us today. Alright, so you had your idea and then what happened? Can you walk us through the story of how you went from just an idea to executing on the idea

With an educational background in Computer Science and also working as a content creator at The Savvy Fashion Girl where I share lifestyle and fashion content, I merged my skill-set in web design and social media marketing to officially kick off my entrepreneurial journey. In 2022 I launched Brand Unpuzzled which is a full service branding company specializing in design and marketing for small business owners. Over the past year, I have been dedicating time to learn new skills and building a community at Seattle Women’s Network, an arm of her business focused on networking and bringing together female entrepreneurs. With the skills I have acquired, my goal is to provide others with the tools and resources they need to not just start a business but help it thrive! Seattle Women’s Network was created to empower, enrich & encourage women to achieve success through community building and networking. Over the past year I have worked to support local female-owned businesses by hosting regularly scheduled and thoughtfully curated networking events. These events and opportunities have cleared a path towards genuine friendship and solidifies the fact that we are stronger, together. My hope is that with the community we are building everyone is able to find friends and mentors who truly support each other to reach their full potential.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

I am an introvert, post pandemic I did not remember how to function in a regular world anymore! Hence the idea of SWN was born, I hosted my first networking event last year with a vision for creating a safe space for everyone to share their struggles and wins and to build meaningful connections. In 2022 when I launched my own business and was looking for resources I found SWN had so much potential to connect like minded women and share resources to grow and learn together. So many inspiring stories were waiting to be told, I decided to bring it all under one roof so we all can grow together! Through SWN Events we create opportunities to for female owned businesses to work together. I tell all my vendors , we created the network so you can focus on what you do best without worrying about marketing your business to the right audience or bringing people to events or advertising or creating content we do it all through these events. Our audience is all local people who believe in the quality SWN offers and trust our recommendations. When all of us work together towards a common goal theres so much more we could accomplish. The goal here is growing together, achieving our goals together, celebrating each others wins, sharing resources & knowledge, and having fun while we do that!

We’d love to hear a story of resilience from your journey.

I have a background in Tech thats all I know and then I know social media I have been a content creator for years. Lack of having a business background was my number one challenge. SO Much goes into running a business, its going from working 9 to 5 to working 24 x 7 and I am still learning something new everyday! Finances, taxes, contracts its a lot of work! I dont like the term small business owners instead I like to call us female founders, Ceos cause we are building brands! Thats also why my business is called brandunpuzzled! It can be to let self-doubt creep in while running your own business but to never let it stop you from believing in yourself and the good you have to offer. If you are feeling self-doubt or your belief is wavering, let that fuel you to invest in learning new skills, sharpen your expertise, or find a mentor or someone who inspires you and ask questions.

How did you build your audience on social media?

Social media is my strength! A lot of business owners do not fully understand how social media can be used as a tool to bring clients in. Having a clear content strategy is the key to conversions. Listen to what your audience wants, study your page insights and plan your content accordingly. There is no one shoe fits all approach when it comes to social media marketing for your business. Invest in someone who can create a marketing plan catered your business and clientele. Over a short span of one year we have build an audience size of almost 4000 local people and reach almost a 50-100k people every single month!

Contact Info:

• Website: https://www.brandunpuzzled.com/
• Instagram: https://www.instagram.com/seattlewomensnetwork/?hl=en

Image Credits
Viha Photography