We’re excited to introduce you to the always interesting and insightful Giovanna Devonish. We hope you’ll enjoy our conversation with Giovanna below.
Alright, Giovanna thanks for taking the time to share your stories and insights with us today. We’d love to have you retell us the story behind how you came up with the idea for your business, I think our audience would really enjoy hearing the backstory.
From Passion to Profession: The Birth of Cocktail Creations
For as long as I can remember, the art of mixing drinks has been my creative outlet. What began as a personal hobby—experimenting with flavors, colors, and garnishes in my kitchen—soon evolved into a deeper passion. Friends and family became my eager taste-testers, often praising the unique and delightful concoctions I crafted.
One evening, while hosting a small gathering with family, I unveiled a new cocktail—a harmonious blend of tropical fruits with a hint of citrus and a surprising twist. The enthusiastic reactions and requests for refills sparked an idea: perhaps these creations could be shared with a broader audience.
Embracing this new found inspiration, I embarked on a journey to transform my passion into a business. Thus, Cocktail Creations was born, with a mission to craft fun, fruity, and flavorful cocktails that bring joy to others. Each drink is meticulously designed to offer a balanced and memorable experience, reflecting the creativity and love poured into every glass.
Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers.
From Passion to Profession: The Birth of Cocktail Creations
My journey into the world of mixology began with a simple love for crafting drinks. What started as a personal hobby—experimenting with various ingredients to create unique beverages—soon became a passion. Friends and family frequently praised my concoctions, noting their delightful flavors and creative presentations. Their encouragement planted the seed for a business idea.
Recognizing a demand for innovative and flavorful cocktails, I decided to transform my passion into a venture, leading to the establishment of Cocktail Creations. Our mission is to craft fun, fruity, and flavorful cocktails that offer a harmonious balance of taste and enjoyment.
Our Offerings
At Cocktail Creations, we specialize in:
Signature Cocktails: A curated menu of unique drinks for special occasions or seasonal occasions, each crafted with a blend of fresh ingredients and innovative flavors.
In the future we wish to have Customized Cocktail Services and Mixology Workshops.
I am most Proud that my business started from a genuine love for mixing well-balanced, fruity cocktails, ensuring each drink is made with care and creativity.
What’s worked well for you in terms of a source for new clients?
The main source of new clients for my cocktail business has been word-of-mouth referrals and social media. Friends of friends sharing their experiences has played a huge role in attracting new customers. Maintaining the quality of my cocktails is a top priority, ensuring that every drink is well-balanced, visually appealing, and enjoyable. Social media has also helped showcase my creations and connect with a wider audience, further fueling business growth.
Can you share a story from your journey that illustrates your resilience?
I started my cocktail business in 2021, but like many entrepreneurs, I faced some losses early on. However, in 2024, I made the decision to show up for myself by returning to what I truly loved—crafting well-balanced, fruity cocktails. I went back to the basics, experimenting for fun, and that renewed passion has been key to rebuilding and growing my business.
Contact Info:
Image Credits
Photo Credit:
Giovanna Devonish