Alright – so today we’ve got the honor of introducing you to Gili Mor. We think you’ll enjoy our conversation, we’ve shared it below.
Gili , thanks for taking the time to share your stories with us today We’d love to have you retell us the story behind how you came up with the idea for your business, I think our audience would really enjoy hearing the backstory.
I am originally from Isreal which is where a lot of diamonds originally come from. My father was actually a diamond cutter so I have diamonds and jewelry in my DNA. I moved to the United States of America to pursue my career as a wholesale diamond dealer. Before we opened Diamond Exchange Houston to the public I traveled to the major cities of the USA including Miami, New York City, San Diego, Denver, Dallas, Boston, San Fransisco and others to buy and sell diamonds to large wholesalers who serviced many of the jewelry stores in their cities. At the start of covid due to travel restrictions me and my now business partner, Nic, decided to open Diamond Exchange Houston to the public. Diamond Exchange Houston is a jewelry store that offers wholesale diamonds and engagement rings directly to the public. Traditional jewelry stores in Houston and other cities have an extreme amount of overhead due to their location lease prices, marketing budgets, employees, and other factors. At Diamond Exchange Houston our overhead is very limited therefore we are able to offer great discounts on loose diamonds, engagement rings, wedding bands, diamond earrings, tennis bracelets, lab grown diamonds, and custom jewelry. Most of our clients discover us through organic searches online or through referrals. Because of our connections in the diamond jewelry industry, we can get our customers any type of diamonds they want. When customers come to us they get educated on the diamonds and have a wide selection to choose from. We have hundreds of different engagement ring settings to choose from and we are experts at crafting custom diamond rings. We are not a typical jewelry store where you walk in and browse through glass displays. We are a wholesale diamond dealer located in an office building in Houston, TX.
Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.
The main product we offer at Diamond Exchange Houston is engagement rings. Customers often come to us because they know that will get a great deal on diamonds compared to a traditional jewelry store. The most expensive part when purchasing an engagement ring is the main diamond. At Diamond Exchange Houston we offer wholesale diamonds of all shapes and sizes including GIA Certified diamonds and lab-grown diamonds. A lot of our clients are very educated on diamonds due to the fact that there is a ton of information online for them to learn from. However, the only way to truly tell how gorgeous a diamond is going to shine is by comparing them in person side-by-side. Our goal when working with clients is always to get them the biggest and nicest diamonds for their budget. Diamond Exchange Houston has an excellent reputation online and customers will often read our reviews on Google before contacting us.
Can you tell us about a time you’ve had to pivot?
Our original wholesale diamond business came to a screeching halt when covid 19 hit due to travel restrictions. I was used to traveling by airlines to the major cities of the USA to buy and sell diamonds. Once these restrictions hit and flying was no longer an option a lot of business was done over the phone and by mail. Diamond Exchange Houston was created so we could service customers locally. We now deal with buying and selling diamonds and engagement rings locally in Houston, TX.
Can you talk to us about manufacturing? How’d you figure it all out? We’d love to hear the story.
Throughout my career of meeting and establishing relationships with the top wholesale diamond dealers in the nation I was able to create a list of contacts for every aspect of the jewelry business. I have contacts I use for certain GIA certified diamonds. I have contacts for lab grown diamonds. I have contacts for our custom jewelry designs. I have contacts for the best jewelers. I have contacts for our engagement ring settings. In order to establish the best team, you have to deal with trial and error until you find your ultimate group of people who you can trust to do the job right. We have a very strong team built and our customers are very happy with the products and services they receive from Diamond Exchange Houston.
Contact Info:
- Website: https://diamondexchangehouston.com
- Instagram: https://www.instagram.com/diamondexchangehouston
- Facebook: https://www.facebook.com/diamondexchangehouston/
- Linkedin: https://www.linkedin.com/company/diamond-exchange-houston/
- Twitter: https://twitter.com/htowndiamonds
- Youtube: https://www.youtube.com/channel/UCFqFOHUMZ1kSgmAz2Q94F_g
- Yelp: https://www.yelp.com/biz/diamond-exchange-houston-houston
- Other: https://g.page/diamondexchangehouston