Alright – so today we’ve got the honor of introducing you to Gary Lipsky. We think you’ll enjoy our conversation, we’ve shared it below.
Gary, thanks for joining us, excited to have you contributing your stories and insights. Let’s jump to the end – what do you want to be remembered for?
I live by the credo to leave the world a better place because of my actions. It’s not about how much money I’ve made or have left behind but the difference I’ve made in people’s lives. My last business we worked with 9,000 underserved youth on a daily basis throughout Southern California. We created incredibly impactful after school, outdoor education and leadership development programs. I built up an amazing team that quite frankly didn’t need me anymore when I sold that business at the end of 2016. I got into real estate full-time and improve communities and the lives of our investors by investing in workforce housing. Developers build new A class properties that charge a premium but the backbone of America can’t afford that. They need companies like Break of Day Capital to improve properties that are 30, 40 and 50 years old that are more affordable for the working class. This is how I’m creating my legacy now and I’d like to think people would say I was an honorable man.
Gary, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?
I’m the founder of Break of Day Capital, a boutique real estate investment firm focusing on the Southwest markets. We buy value-add workforce housing rental apartment communities and create win win scenarios for our residents and investors. We provide nicer, safer communities for our residents, fix deferred maintenance and add amenities to our communities while charging a fair price. At the same time, we provide great investment opportunities for our investors. We offer great risk adjusted returns, without the crazy fluctuations of the stock market with tax benefits and backed by a hard asset for people looking to place capital and don’t have time nor have the expertise to manage a rental property. Residents are thrilled that we can transform a community and they can feel proud of where they live. Investors love the much more predictable cash flow and appreciation we can create with economies of scale and expert investments so that they can live their best lives. We’re very proud that we can create win win scenarios.
How’d you build such a strong reputation within your market?
Building a good reputation takes time. You have to do what you say you are going to do. You have to have a thirst for knowledge. You have to be willing to share your knowledge and be vulnerable. You have to be willing to invest in yourself and your people, play the long game. If you continue to do these things then you will be able to build a good reputation.
Where do you think you get most of your clients from?
Referrals are the best source of new clients. When people tell their friends about their positive experiences with us, then they are eager to work with us. We don’t have to go through a phase of having them get to know, like and trust us, they already have that. Spend the time providing best in class service to the clients you already have instead of constantly chasing after new ones, that will be a great investment.
Contact Info:
- Website: www.breakofdaycapital.com
- Instagram: https://www.instagram.com/breakofdaycapital/
- Facebook: https://www.facebook.com/breakofdaycapitalinvesting
- Linkedin: https://www.linkedin.com/in/gary-lipsky/
- Youtube: https://www.youtube.com/c/breakofdaycapital