We were lucky to catch up with Gabriela Fernandez recently and have shared our conversation below.
Hi Gabriela, thanks for joining us today. Was there an experience or lesson you learned at a previous job that’s benefited your career afterwards?
In my previous roles as an Executive in corporations, a pivotal lesson that profoundly influenced my professional trajectory is the importance of achieving work/life balance. Early in my career, I faced burnout. Driven by youth and passion, I pushed myself too hard, setting high demands and expectations. I failed to prioritize self-care and lacked the knowledge to decompress from accumulated stress. Interestingly, it was through the experience of burnout that I discovered the transformative power of yoga.
Not taking things too personal. In life, feedback and challenges are constant. Learning to separate my personal identity from situations allowed me to approach obstacles with a clear and strategic mindset.
Embrace flexibility is a game-changer. Adapting to unforeseen circumstances and being open to change has not only enhanced my problem-solving skills but has also fostered a more resilient and innovative approach.
These lessons have become guiding principles in my life, ensuring that I navigate challenges with resilience, maintain a healthy work-life balance, and approach professional interactions with a level-headed perspective.
Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers.
I launched my company in 2012 while concurrently managing my small wellness business alongside my corporate position. The turning point came in 2016 when my Vice President role was eliminated, providing the momentum to propel my business forward. I transitioned to teaching 5-10 classes a week, specializing in prenatal and postnatal yoga and later becoming a doula.
In 2020, I made significant strides in elevating my business. I completed my Postnatal Teacher Training, launched my YouTube Channel, and established my own On-Demand Virtual Studio – https://doyoga-behappy.vhx.tv. That year also marked the inception of my holistic non-toxic wellness coaching business, focusing on stress management, life balance, natural solutions, and reducing toxic products. I introduced four online programs under the Spanish brand Renuévate, aiming for a holistic transformation in 21 days. https://linktr.ee/renuevatecuerpomente
Expanding my offerings, I ventured into training seniors in 2021, promoting strength, balance, and mobility. In 2023, I earned my Awareness Coach certification, empowering individuals to identify barriers hindering their full potential.
My integrated offerings encompass a blend of yoga, wellness coaching, and awareness coaching. Notably, I assist others in creating a second income stream by becoming educators in non-toxic solutions— a unique approach to fostering wellness enterprises. What sets me apart is the holistic approach I offer, guiding clients toward a healthier, happier life through a diverse range of tools, skills, and knowledge.
What do you think helped you build your reputation within your market?
I attribute the building of my reputation within the market to a combination of factors. First and foremost, it’s the satisfaction of my customers. Their happiness and positive experiences have been the foundation of my credibility. Referrals also play a significant role, as they indicate the trust clients place in my services.
Experience has been a key contributor. Over the years, I’ve honed my skills and refined my approach, allowing me to provide valuable and effective solutions. Word of mouth has naturally followed, spreading the message of my passion and dedication.
Ultimately, my success in building a positive reputation is rooted in my genuine passion for what I do. I approach my work with authenticity, sharing from the heart, and meeting clients where they are. This authenticity resonates with people and has been instrumental in establishing a strong and trustworthy presence within my market.
Can you share a story from your journey that illustrates your resilience?
One notable story from my journey that showcases my resilience revolves around the establishment of my On-Demand Virtual Studio, my YouTube channel, and the creation of “Renuévate” online programs. Each of these ventures demanded unwavering commitment and active engagement.
Facing tight deadlines for launches, I found myself navigating a steep learning curve with new platforms, software, and skills. It required a considerable investment of time and energy to become proficient and ensure the successful realization of these digital offerings.
Despite the challenges, I remained loyal in my commitment, adapting to the demands of the digital landscape. The process not only strengthened my resilience but also affirmed my dedication to providing accessible and impactful wellness solutions to a broader audience. This journey reflects my ability to embrace challenges head-on and turn them into opportunities for growth and innovation.
Contact Info:
- Website: www.doyoga-behappy.com
- Instagram: @DoYogaBeHappy
- Facebook: facebook.com/doyoganbehappy/
- Youtube: www.youtube.com/doyogabehappy
- Yelp: www.yelp.com/biz/do-yoga-be-happy-miami-beach
- Other: bio.site/DoYogaBeHappy
Image Credits
Thank you to my dear friend Michael Reh Photography – https://michaelreh.com/ for the beautiful pictures, makeup, and fashion design. And Marco Castro www.instagram.com/marcocastrophoto/