We recently connected with Freda Ballard and have shared our conversation below.
Alright, Freda thanks for taking the time to share your stories and insights with us today. So let’s jump to your mission – what’s the backstory behind how you developed the mission that drives your brand?
Freda “Fre Fre” Ballard is a powerhouse leader and community advocate whose impact extends across multiple roles: a dedicated professional, entertainer, motivational speaker, and event planner. Renowned for her ability to inspire and empower others, Freda delivers compelling messages that encourage her audience to unlock their full potential.
In addition to her motivational endeavors, Freda is the visionary behind Lyfe Journey Unfolding (LJU), a nonprofit she founded in 2021 to address homelessness. With a deep commitment to serving those who are often voiceless in society, Freda has led LJU in providing critical resources and support to help the unhoused regain their independence and thrive.
Freda’s drive to create positive change stems from her own life journey. Growing up in Dallas, she faced significant challenges. Her experiences led her to reconnect with her spirituality in her early twenties and fueled her passion for making a difference through LJU.
Under Freda’s leadership, LJU has collaborated with various organizations to meet the immediate needs of the unhoused, offering services like food, mental health resources, transportation, and clothing. In just three years, LJU has positively impacted over 2,000 families and individuals, demonstrating Freda’s unwavering dedication to her mission.
Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers.
Freda “Fre Fre” Ballard is a powerhouse leader and community advocate whose impact extends across multiple roles: a dedicated professional, entertainer, motivational speaker, and event planner. Renowned for her ability to inspire and empower others, Freda delivers compelling messages that encourage her audience to unlock their full potential.
In addition to her motivational endeavors, Freda is the visionary behind Lyfe Journey Unfolding (LJU), a nonprofit she founded in 2021 to address homelessness. With a deep commitment to serving those who are often voiceless in society, Freda has led LJU in providing critical resources and support to help the unhoused regain their independence and thrive.
Freda’s drive to create positive change stems from her own life journey. Growing up in Dallas, she faced significant challenges. Her experiences led her to reconnect with her spirituality in her early twenties and fueled her passion for making a difference through LJU.
Under Freda’s leadership, LJU has collaborated with various organizations to meet the immediate needs of the unhoused, offering services like food, mental health resources, transportation, and clothing. In just three years, LJU has positively impacted over 2,000 families and individuals, demonstrating Freda’s unwavering dedication to her mission.
Any stories or insights that might help us understand how you’ve built such a strong reputation?
The ability to love every person for who and where they are in life
Learning and unlearning are both critical parts of growth – can you share a story of a time when you had to unlearn a lesson?
Throughout the years the hardest lesson that I’ve learned from is “Not everyone has a heart or the same intentions as I do”. There have been times where I would think or feel that I could trust someone because of what my heart would assume about their character and I was wrong. I am not a perfect person but I am I good person. Over the years I had to stop thinking that everyone that I come in contact with has the same intention as I do switch is to love you weather you are right or wrong. In some situations I have misjudged people and because of it some people else was hurt.
Contact Info:
- Website: https://Lyfejourneyunfolding.org
- Instagram: Lyfejourneyunfolding
- Facebook: Lyfejourneyunfolding
