We were lucky to catch up with Francesca Fondevila Lucero recently and have shared our conversation below.

Francesca, looking forward to hearing all of your stories today. What’s been the best thing you’ve ever seen (or done yourself) to show a customer that you appreciate them?

One of the most meaningful ways I show my appreciation for my clients is by creating a deeply personalized and sacred postpartum experience that honors their individual journey. For instance, one client shared how transformative it was to have a space where she could process her emotions, share her joys and challenges, and feel cared for in ways she didn’t even know she needed. Every time I visited, I ensured that she felt seen and supported—not just as a new mother, but as a whole person deserving of care and connection.

From thoughtfully prepared meals to symbolic rituals that helped her reconnect with herself, my focus was on making her feel cherished in every detail. During one visit, I shared the idea that caring for herself was like watering a plant—essential for her growth and well-being. This simple metaphor became a grounding reminder for her to prioritize her needs as she navigated motherhood.

I also made sure every interaction was infused with intention, whether it was decorating her food with dried flowers or creating ceremonies that helped her honor this new chapter of her life. Seeing how these gestures helped her feel supported and celebrated reminded me why I do this work—it’s not just about postpartum care; it’s about honoring the profound transformation into motherhood in a way that’s as beautiful as it is healing.

This approach isn’t a one-size-fits-all formula. It’s about truly listening to my clients, understanding their needs, and responding with care that feels deeply personal and unique to them. It’s my way of showing gratitude for the trust they place in me during such a vulnerable and transformative time.

Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers.

The idea for Mother Bones was born out of a deep need I felt during my own postpartum experience—a need that, at the time, I couldn’t even articulate. I had always considered myself independent and capable, so when I found myself struggling to navigate the overwhelming emotions, physical recovery, and identity shift of postpartum life, I felt disoriented. My instinct was to power through, but it became clear that what I truly needed was to slow down, allow myself to receive care, and reconnect with my body and spirit.

The inspiration for my business came like a thread being pulled, one moment of realization leading to the next. I remember the loneliness I felt, how invisible I seemed in the process, and how little space was made for honoring me as the mother amidst all the focus on the baby. I started to think: What would postpartum look like if we could reimagine it as a time of beauty, nourishment, and profound care?

I began to explore rituals, nourishing foods, and ceremonies from other cultures that deeply honor the mother during this transition. Combining these ancient practices with my love for detail, presentation, and creating elevated experiences, I realized I could offer something truly unique—a service that not only supports mothers but celebrates them.

From the start, I knew this could be worthwhile because I wasn’t alone in my experience. So many mothers which whom I have spoken echo the same feelings of being overwhelmed, isolated, and longing for something more meaningful during this tender time. Postpartum care in our culture is often an afterthought, and I saw the opportunity to create something that was not only missing but urgently needed.

What got me most excited about starting Mother Bones was the opportunity to transform how we approach postpartum care. The idea of helping women feel nurtured, seen, and empowered—while redefining this chapter as sacred and beautiful—felt like a calling. It wasn’t just about solving a problem; it was about elevating an experience that has long been overlooked, offering mothers something they didn’t even realize they could ask for.

Can you talk to us about manufacturing? How’d you figure it all out? We’d love to hear the story.

While I don’t manufacture in the traditional sense, I personally craft every element of what I provide—whether it’s the nourishing food for my clients or the fragrant body oils that have become a signature part of my care. These offerings are born from the same ethos: to create something personal, meaningful, and deeply restorative.

The journey of crafting my body oils began as a creative outlet. I wanted something that reflected the care I bring to every aspect of my service—something that would linger with my clients long after I’d left. Each oil is made in small batches, using high-quality ingredients and a blend of essential oils that invigorate the senses while grounding the body. Through experimentation and intuition, I’ve learned to balance fragrances, textures, and properties to create blends that feel like an extension of my care.

The food I provide follows a similar philosophy. Every dish is prepared by me, often from scratch, with careful attention to flavor, nutrition, and presentation. I source the best organic ingredients and lean into slow, intentional cooking—whether it’s a broth simmered for hours or a quinoa dish with unexpected twists like Buddha’s claw zest. I see the preparation of food not just as cooking, but as an act of love and nourishment.

One of the lessons I’ve learned is the value of investing time and energy into the smallest details. With both oils and food, the intention I pour into the process transforms the final product. It has also taught me the importance of adaptability—sometimes a recipe or a blend doesn’t work the first time, but I’ve come to see these moments as opportunities to refine and create something even better.

For now, I don’t outsource because the personal touch is such an integral part of what I offer. Each product, whether edible or topical, carries my fingerprint. It reflects my belief that beauty, nourishment, and ceremony are interconnected—and that the energy and care behind a creation can truly transform the experience of the person receiving it.

We’d love to hear a story of resilience from your journey.

My very first at-home visit with a Mother was a challenging experience that ultimately became a turning point in my journey. I arrived full of enthusiasm and care, having prepared everything meticulously. But from the beginning, I sensed things weren’t aligned. The intake form—essential for understanding a Mother’s needs and preferences—hadn’t been completed, and a friend was present, creating an unusual and uncomfortable dynamic.
Despite my best efforts to adapt, the visit felt disjointed. I left that day feeling drained and undervalued, questioning if I had made the right decision to start this work.

But that day became a turning point. I realized that the issue wasn’t my services or my skills—it was the lack of alignment with the client’s energy and needs. It underscored the importance of mutual respect, clear communication, and working with clients who value what I bring.

From that moment, I became crystal clear about the type of Mothers I wanted to support: those who appreciate the beauty and intention of my care, who seek nourishment on every level, and who value the investment in themselves during this sacred time. I also learned to set boundaries to protect my energy and to ensure that every client relationship is built on mutual trust and respect.

This experience, as challenging as it was, taught me resilience. It helped me refine my offerings, reaffirmed my commitment to my purpose, and showed me the power of walking away from situations that don’t align with my values. It’s a lesson I carry with me to this day, and it’s shaped the deeply fulfilling and intentional work I do with the Mothers who choose my care.

Contact Info:

• Website: https://www.mother-bones.com/
• Instagram: @_mother_bones_
• Other: https://www.etsy.com/shop/MotherBonesStore

Image Credits

All photos taken by myself, Francesca