We were lucky to catch up with Francesca DeCapita recently and have shared our conversation below.

Francesca, appreciate you joining us today. What’s the backstory behind how you came up with the idea for your business?

I’d love to share how my business came to be. Living in the vibrant and ever-changing landscape of New York City, I was working for the State of New York, going through the motions but feeling a deep sense of dissatisfaction. Despite the city’s endless energy and opportunities, many people, especially women, felt stuck, unfulfilled, and disconnected from their true selves. This observation resonated with me, as I was experiencing similar feelings in my own life.

I decided to make a change and enrolled in the Institute for Integrative Nutrition (IIN), where I received my certificate in health coaching. I loved being a health coach, but I discovered I utilized my unique gifts with my coaching—I could see and feel what others couldn’t. This realization was both exciting and a bit daunting. However, it became clear that I could combine my passion for health and wellness with my intuitive abilities to create something extraordinary.

The idea for my Spiritual Life coaching business was born out of my desire to help others overcome their fears and blocks, much like I had done for myself. Using my life experiences, knowledge gained from IIN, and intuitive gifts, I crafted a holistic approach to coaching that addressed both the spiritual and practical aspects of personal growth. I knew this was a worthwhile endeavor because I had experienced firsthand the transformative power of these tools and techniques.

What excited me most about this idea was the potential to make a real difference in people’s lives. I was solving a problem many people face but don’t always know how to address—feeling disconnected and blocked from their true potential. My unique approach bridged the gap between traditional coaching and spiritual guidance, offering a comprehensive path to empowerment and fulfillment. Today, I love what I do and am passionate about helping others unlock their true potential and live their best lives.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

I’m a Spiritual Life Coach and Energy Reader from New York City. As a child, I had a “gift”—I could see and feel things that others could not. My passion for helping people led me to the Institute for Integrative Nutrition (IIN), where I obtained a certificate in health coaching and fell in love with the field. During this time, I also picked up tarot reading and began incorporating it into my health and life coaching practice. This combination inspired me to start my Spiritual Life Coaching business. I provide personalized coaching sessions and tarot readings and host one to two retreats annually to help people understand themselves more deeply. My work focuses on assisting individuals to overcome their fears and blocks so they can discover and fulfill their life purpose. I believe everyone is meant to find their purpose, but not everyone can do it alone—that’s why I created Spiritual Life Coaching. What sets me apart is my straightforward, practical approach, grounded in both my intuitive abilities and formal training. I’m most proud of the transformations I see in my clients as they gain clarity and confidence to live their best lives.

Let’s talk about resilience next – do you have a story you can share with us?

My journey to embracing my intuitive gifts is a testament to resilience. Initially, my “gift” didn’t always feel like a gift; it often felt like a curse. There were times when I didn’t even realize I had a gift. When expressed, my intuitive insights were usually met with skepticism, and I was called names and told to mind my business. This negative feedback made me question my abilities and led to a significant lack of confidence.

It wasn’t until I started to trust myself and my intuition that I began to see the actual value of my gift. This realization was not immediate but a gradual process that required inner work and perseverance. I recognized that to use my gift effectively, I needed to build my confidence. I immersed myself in research, seeking spiritual teachers who could challenge and guide me.

I found a mentor who was instrumental in my journey. This teacher helped me understand and hone my intuitive abilities, encouraging me to trust my instincts and speak confidently. Through this mentorship, I began to see my gift as a powerful tool rather than a burden. I learned to navigate my intuition’s complexities and use it to help others.

This journey took work. It required me to face criticism, self-doubt, and significant inner turmoil. However, my resilience paid off. Today, I am a confident spiritual life coach, using my intuitive gifts to help others overcome their fears and blocks. The challenges I faced and the perseverance I demonstrated have shaped who I am and enriched the services I offer my clients.

In retrospect, the adversity I faced was essential to my growth. It taught me the importance of self-trust, the value of mentorship, and the strength that comes from resilience. These lessons have become the foundation of my practice, and I am grateful for the journey that brought me here.

Can you talk to us about how your side-hustle turned into something more.

My side hustle did evolve into my full-time business and career. My journey began with a deep-seated passion for helping people and offering them new perspectives. I pursued a health coaching certificate, thoroughly enjoying the program and its emphasis on well-being. However, I found myself at a crossroads, uncertain of how to work effectively with clients.

During this period of uncertainty, I started reading tarot cards. It quickly became apparent that my readings went beyond mere predictions; they were coaching sessions that helped individuals understand their feelings and the circumstances that led them to their current situations. This realization was pivotal. I was not just reading cards but guiding people toward self-awareness and personal growth.

Recognizing my unique blend of skills, I decided to integrate my health coaching knowledge with my intuitive tarot readings. I took everything I had learned—from my formal training and my intuitive insights—and created my Spiritual Life Coaching business. This approach allowed me to offer a holistic service that addressed both personal development’s spiritual and practical aspects.

Critical milestones in this journey were my decision to trust and invest in my unique approach. Building my business involved continuous learning, adapting, and developing a solid online presence to reach a broader audience. Another significant milestone was receiving positive feedback and seeing the transformations in my clients, which reinforced the value of my services and motivated me to expand further.

Today, my Spiritual Life Coaching business thrives, providing clients with the tools and insights to overcome their fears and blocks. It’s incredibly fulfilling to see how far it has come from a simple side hustle to a full-time career that makes a meaningful difference in people’s lives.

Contact Info:

• Website: https://www.francescadecapita.com
• Instagram: @francescadecapita
• Youtube: francescadecapita
• Other: TikTok- @francescadecapita