We’re excited to introduce you to the always interesting and insightful Erica Goree. We hope you’ll enjoy our conversation with Erica below.
Erica , thanks for joining us, excited to have you contributing your stories and insights. Naming anything – including a business – is so hard. Right? What’s the story behind how you came up with the name of your brand?
I wanted the name to be catchy, unique, and inclusive to showcase the services that my company provided. My business provides wine tastings, as well as scheduled wine tasting events. The events include poetry night, karaoke night, etc. My very first wine event was for my birthday, where I asked my guests to bring a bottle of their favorite wine or a wine they would like to try. I provided all of the food pairings for the different types of wines. It was such as success, that it sparked the start of Wine With Good Company. I mean after all who doesn’t enjoy Wine With Good Company.
As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?
At Wine With Good Company, we curate immersive wine events for newbies and wine lovers that supports our motto. “Come For The Wine, Stay For The Vibes”. Each event is a wine tasting and food pairing with a twist. We may incorporate themes such as networking, game night, poetry slams, karaoke, etc. Consults are also available for personalized events. Another service we provide are individualized and party sized charcuterie.
What’s been the most effective strategy for growing your clientele?
Currently, my clientele has been growing based off of word of mouth, While my social media presence is continuing to grow, I appreciate the efforts of those within my inner circle assisting with marketing.
Can you open up about how you funded your business?
Since I have an interest in wine the initial financing of my business was through my own personal savings. Eventually, I was able to start selling my services through pre sales, which began to generate capital for the business. However, as I seek to grow in this sector, I am always looking for investors.
Contact Info:
- Website: https://www.winewithgoodcompany.com/
- Instagram: @WineWithGoodCompany
- Facebook: WineWithGoodCompany
Image Credits
Valerie Montenegro & Carnie Bond