We caught up with the brilliant and insightful Ebony Strickland a few weeks ago and have shared our conversation below.
Alright, Ebony thanks for taking the time to share your stories and insights with us today. We’d love for you to start by sharing your thoughts about the pros and cons of family businesses.
Having a Family Business builds relationships especially in community settings. Having a family owned business in an area where every one knows each other and support one another is an advantage for the community. It keeps resources and finances where it is needed.
Ebony, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?
I am the owner and co-founder of BYRDLAND Stores, where we specialize in custom apparel. BYRDLAND Stores opened up in 2020 right in the midst of the pandemic. I’m happy to say that the pandemic did not hinder the birth or the progress of BYRDLAND Stores. We were able to take custom orders online through our website and social media. BYRDLAND Stores is a family business that we started as a source for second income. What sets us apart from other custom shops is that we specialize in 3D puffer printing. This technique is creative and unique and the customers love it.
As you know I’m into Fashion. We have a company called Dime Management. Through DM we birthed Diamond in the Rough Fashion Shows. This platform allows us to give back to the community by teaching and training young men and women in the art of fashion modeling.
How’d you meet your business partner?
Now this is an interesting story. I met my business partner at church. Then we did not see each other for a whole year. I found out that He had a talent for web design and offered to assist me with my modeling comp cards and website. We began working together and eventually formed a bond.
How did you build your audience on social media?
My co partner was a social media guru. He managed my modeling account on all my social media platforms. He understood the quality of work that needed to be presented to attract followers. My best advice for anyone starting to build their social media presence is to use hashtags. This allows your Stories, Reels, pictures to reach a greater audience.
Contact Info:
- Website: www.ebonythemodel.com
- Instagram: www.Instagram.com/ebonyebony2.0
- Facebook: www.facebook.com/ebony2.0
- Youtube: Dime Management TV
- Other: www.Instagram.com/byrdlandstores www.facebook.com/byrdlandstores
Image Credits
@strickpromedia @ronson_orginals