We’re excited to introduce you to the always interesting and insightful Dr. Rasheda Jackson. We hope you’ll enjoy our conversation with Dr. Rasheda below.
Dr. Rasheda, appreciate you joining us today. We’d love to hear the backstory behind a risk you’ve taken – whether big or small, walk us through what it was like and how it ultimately turned out.
Leaving my six-figure C-suite job in 2020 to pursue full-time entrepreneurship was indeed the biggest risk I’ve ever taken in my life. The decision wasn’t made overnight; it was the culmination of planning, cultivating a vision and wanting my time back, especially my parenting time.
I had always felt a strong entrepreneurial spirit, a drive to create and innovate that went beyond the confines of a traditional corporate role. Despite the prestige and comfort that my C-suite job offered, I began to feel a sense of restlessness. I had reached a peak in my career and there was no where else to go. I also began to feel unappreciated and deprived from my family.
The idea of venturing into entrepreneurship began to take root. I wanted to create a platform where I could leverage my corporate experience to help small businesses scale and adopt a more corporate mindset. It was a daunting prospect, stepping away from a high-paying, secure job into the uncertain world of entrepreneurship. The stakes were high, but so were the potential rewards.
I remember the day I handed in my resignation. There was a mix of sadness and exhilaration, a sense of stepping into the unknown but also the thrill of shaping my own destiny. There was a part of me that wondered if I was making a huge mistake; however there was a stronger part of me that was excited about the new journey I was about to embark upon. There are times when I question my decision, but each challenge presents an opportunity to grow, to learn, and to prove to myself that visions can become reality through hard work and perseverance.
Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.
I am Dr. Rasheda Jackson, Co-Founder and COO of Be Free University and CEO of Be Free Tax and Business Solutions. My journey in operations began with my first job as a buyer’s assistant for an international catalog brand. It was the beginning of my love and passion for supply chain and operations. This was the starting point of a long and rewarding career path, which afforded me the opportunity to climb the corporate ladder, from that initial position all the way to the Vice President of Operations for a major US Brand. Throughout the years, I worked in almost every position, gaining a wealth of knowledge and firsthand experience that has shaped my approach to business and entrepreneurship. I realized that every business has a core start, most often times 1 product, 1 course or 1 idea launch them, but it takes a team of people and systems to scale and grow that start into legacy.
Be Free University and Be Free Tax and Business Solutions are collaborative ventures born from our passion for empowering individuals and businesses. At Be Free University, We provide comprehensive educational resources that cover a wide range of topics, including passive income strategies; such as Tax Lien and Deed investing, business education, and personal financial development. Our mission is to equip our members with the knowledge and tools they need to create sustainable and profitable businesses or live the life of their dreams.
At Be Free Tax and Business Services, One of the critical problems we solve for our clients lies in helping them establish solid operational infrastructure. We also guide them in understanding and minimizing taxation through tax planning. Starting a business can be overwhelming, and we are there to simplify the process and ensure they are building on a firm foundation.
What sets us apart is our commitment to education. We don’t just sell courses or services – we strive to genuinely educate. We believe in the power of knowledge, and we are driven by the satisfaction of seeing our clients apply what they’ve learned to achieve success.
I am incredibly proud of the successes of our clients. Seeing them thrive using the strategies we’ve developed is both rewarding and affirming. It is a testament to our mission and the work we put into each client’s journey. We celebrate every win, from buying their first tax lien to eliminating a tax liability, we are there for the ride.
Our mission at Be Free University and Be Free Tax and Business Solutions is ambitious yet simple: to set 1 million families free financially. We are here not just to provide services, but to make a real difference in people’s lives. We want everyone to know that we are committed to their financial freedom and business success. Our client’s journey towards financial freedom is our journey, and we are dedicated to making it a successful one.
How’d you build such a strong reputation within your market?
I believe that my work ethic and my “make new rules” approach helped to build my reputation in the market. Throughout my career, my work ethic has been one of my defining characteristics. I strongly believe that success is not just about having the right opportunities, but about being prepared to seize those opportunities when they arise. This requires dedication, resilience, and a commitment to continuous learning and improvement. In the corporate world, I was known for my tenacity and my ability to deliver results even in challenging situations. I refused to let my gender or ethnicity keep me out of rooms that I knew I belonged it. I went through doors without fear, knowing that I had to work my behind off to prove myself. I believe in being innovative and disruptive.
My aim is not just to help people succeed, but to revolutionize the way they think about business, taxation, and financial freedom.
We don’t just follow the rules, we help our clients create new ones that lead to greater success and freedom.
Where do you think you get most of your clients from?
The best source of new clients for us has been word-of-mouth referrals. Despite being one of the oldest marketing tools, it remains incredibly powerful. This is because it’s based on trust and personal relationships. When our clients share their positive experiences with others, it serves as a strong endorsement of our services. It speaks volumes about our commitment to delivering results and making a genuine impact. Word-of-mouth has created a ripple effect, allowing us to reach a wider audience and help more businesses achieve financial freedom and growth. Ourclients, mentees and partners know that when they work with me, they’re not just getting cookie-cutter solutions. They’re getting strategies that are tailored to their unique needs and circumstances, created by someone who is willing to think outside the box and challenge conventional norms.
Contact Info:
- Website: www.befreeuniversity.com or www.befree.tax
- Instagram: @drrashedaj
- Facebook: https://www.facebook.com/rashedaj2/
- Linkedin: https://www.linkedin.com/in/rashedajackson/
- Twitter: @ladyrasheda
- Youtube: https://www.youtube.com/@rashedabizbff or https://www.youtube.com/@BeFreeUniversity
Image Credits
I have the rights to the photos.