We’re excited to introduce you to the always interesting and insightful Dominique Muhammad. We hope you’ll enjoy our conversation with Dominique below.

Dominique, thanks for joining us, excited to have you contributing your stories and insights. Did you always know you wanted to pursue a creative or artistic career? When did you first know?

When I think back to my childhood, I always had a passion for being creative. I had dreams of working in the entertainment and film industry, which led me to pursue a degree in Mass Communications. However, the timing was not in my favor, as I graduated during the height of the COVID pandemic. Finding work in my field became a challenge, and I was left wondering what to do next. Despite this setback, I refused to let my passion die. Instead, I decided to channel my energy into my passion project – my YouTube channel, Dominique Imani. I love filming and editing my videos, and after a while, I started experimenting with graphics and other ways to enhance my content. It wasn’t long before other people started noticing and asking me to create graphics for them. That’s when I realized that I could turn my passion into a business. And so, Designed by Dom LLC came to life.

Dominique, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?

I am a Content Creator and Graphic Designer that has been blessed with the opportunity to share my gifts with the world.

As a YouTuber, my channel Dominique Imani is all about faith and lifestyle content. I love to take my subscribers on a journey with me as I explore different aspects of life and even created a series called “Dating Dom”, where I went on solo dates and got to know myself better during a season of singleness. It’s been an amazing experience to share my life with my viewers and see the positive impact it has on their lives.

Over at Designed by Dom, LLC, I offer graphic design services that help entrepreneurs and brands stand out from the competition. From business cards to flyers and everything in between, I love creating designs that are both visually stunning and effective in achieving my clients’ goals. It’s been a joy to see my clients’ businesses grow and succeed, and I’m grateful to be a part of their journeys.

And of course, all of this is done while balancing a full-time job! It’s not always easy, but it’s incredibly rewarding to see the impact my work has on others. I’m most proud of the opportunities that have come my way, such as my collaboration with Righteous Relentless. As a Christian Streetwear brand, their mission is to spread the Good News through clothing, and I was honored to design social media content for their Black Friday Campaign last year. It was a surreal experience, especially since I already wore and loved their clothing even before they knew who I was.

But at the end of the day, I want to emphasize that my success is not solely due to my own efforts. I give all the credit to God. I’ve faced many challenges and moments where I wanted to give up, but my faith has kept me going, and I remind myself that this is not about me, but about the greater purpose that I’m serving.

Any insights you can share with us about how you built up your social media presence?

When it comes to building your audience on social media, authenticity is the key. When I first began my Youtube journey, my biggest focus was “How can I get people to see me?”, so I tried everything! I hopped on trends and everything that was popular at the moment, but that was not me. I found myself starting to look like every other creator on the platform and I was in a loop of insecurity and comparison for the longest. I thought that I had to be “perfect” on camera for people to enjoy my content but that cannot be further from the truth. From a viewer standpoint, I want to see something relatable. I live a regular life, so I decided to make content that reflects my actual lifestyle.

For those who are just starting out, JUST DO IT! Your content doesn’t have to be perfect or aesthetically pleasing all the time. Just start and perfect your craft as you go. You may have the solution to someone’s problem, and you may be the person they need, but you’ll never know if you don’t post your content!

Lastly, building a community is crucial. Talk to your supporters, respond to their comments, and show them some love! These are the people that see you and are rooting for you. And, if they have businesses or create content, show them some support as well.

What do you find most rewarding about being a creative?

Being a creative is more than just a title, it’s a way of life. The freedom to let my imagination run wild and bring ideas to life is what drives me to push boundaries and create content that not only entertains but inspires. But what truly makes being a creative so rewarding is the impact it has on people. Knowing that something I’ve created has touched someone’s life, and maybe even changed it for the better, is what makes all the long hours and hard work worth it. As a creative, I have the power to shape the world around me, and that’s a responsibility I don’t take lightly.

Contact Info:

• Website: www.designedbydomllc.com
• Instagram: @dominique.imani and @designedbydom.llc
• Youtube: https://www.youtube.com/dominiqueimani
• Other: email: [email protected]

Image Credits
Personal Photo taken by Christopher Clark of Life in Focus Media