We caught up with the brilliant and insightful Divya Khemani a few weeks ago and have shared our conversation below.
Divya , thanks for taking the time to share your stories with us today What do you think matters most in terms of achieving success?
Nothing can stop you from becoming a successful content creator if there is a passion behind me . we can manufacture passion just by asking ourselves a simple question .what do i like to do ? Other than that it takes Persistence , Consistency and lot of Patience to grow as a successful content creator .
As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?
My name is Divya Khemani . I am a software professional who is working in the IT industry from past 10 years . My page Coffeevibes03 started in the mid of the pandemic where i had to take a break from work as my kid was just a year old . i started creating different aesthetic cafe recipes at home and one day casually decided to post it and two my surprise i was appreciated by many viewers. I started taking content making seriously and eventually it became my happy place to showcase my creativity and passion . i create easy to follow coffee recipes which are delicious and aesthetically pleasing . I also create copycat recipes from big coffee houses with easy ingredients at home which help viewers to save a lot of money .I am proud of my creations as all of my recipes are original and i am completely self taught in terms of shooting and editing my videos..My work and creativity has been very well appreciated by many big Brands and landed me in paid partnership contracts .I also create User Generated Content (UGC) for many big brands apart from the coffee industry for their social media channels . So i am not only a coffee content maker but also a UGC Creator helping many brands to grow their reach on social media platforms
How did you build your audience on social media?
Social Media is very tricky and evolving everyday . I started creating content which viewers could consume easily . It required a lot of consistency and persistence . everyday will be different and we just have to go on . Every day will be a new learning like i learnt that any content which the viewers are able to relate will be a hit easily . So in order to understand your audience you will have to consistently show on social media and it will eventually pay off .
My advice to someone just starting will be to not look at the numbers initially just be consistent and concentrate on the quality of your content which viewers can consume easily and then numbers will eventually follow.
What’s the most rewarding aspect of being a creative in your experience?
Being a creative Content creator is a learning process and seeing myself grow each day is the most rewarding part . Creating content that brings value to someone’s life make me feel proud .I am a completely self taught creator and seeing myself growing everyday is very rewarding and satisfying .
Contact Info:
- Instagram: coffeevibes03