Alright – so today we’ve got the honor of introducing you to Dionne Davis. We think you’ll enjoy our conversation, we’ve shared it below.

Dionne, thanks for joining us, excited to have you contributing your stories and insights. What do you think Corporate America gets wrong in your industry?

How women are treated in the fitness industry. Favorite selection is determined based on status and rank and by how much money one makes. A lot of the time, males are always on top and getting praised. I’d like to finally tell my story about the last place I was at, where business owners ridiculed me for my training style. The hours trainers put into the fitness industry, staying in the facility all day and night, and not getting paid. Managers tell trainers that if they don’t hit a specific number in sales, they have to work six days a week, even when they are tired. Behind the scenes can be messy and complicated to talk about.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

Born and raised in the San Francisco Bay Area; I grew up loving sports and the camaraderie that came with it. This passion to empower others fueled my desire to help women over 40 achieve their fitness goals. So, in 2020, I left the corporate world and launched “Lift It Up,” my hybrid fitness and nutrition coaching business.

I wanted to take that initial drive I had as a youth and couple it with the knowledge I now have as an adult to enable women to achieve their health and fitness goals. I turned my dream into a well-rounded program.
Becoming a small business owner wasn’t just a career choice but a calling.
I craved the freedom to dedicate myself to helping women over 40 improve their fitness by taking charge of their physical health, crushing their weight-loss goals, building lean muscle mass, and navigating hormonal changes to lead healthier lifestyles for years to come. We provide customized fitness plans for their individual lifestyle, wellness goals, and nutritional needs.
It’s been a wild ride, but seeing my impact on these fantastic women keeps me fired up and ready for what’s next. “Lift It Up” isn’t just a business; it’s a community, a sisterhood of strong, empowered women who want to look and feel their best.

We’d love to hear a story of resilience from your journey.

After working many hours and dealing with favoritism in the fitness industry and money more encounters, I was able to turn the lows and highs and start my own business. I look at every experience as an opportunity, whether good or bad. I am taking those opportunities and turning them into creative opportunities to create your dream life.

We often hear about learning lessons – but just as important is unlearning lessons. Have you ever had to unlearn a lesson?

I learned in unconformable situations we must speak up, stay true to who you are. Believing in yourself following your path even if you get derailed can set you up for success in the long room.

Contact Info:

• Website: https://www.liftitup.energy/strong
• Instagram: https://www.instagram.com/dionnenergy/
• Facebook: https://www.facebook.com/
• Linkedin: https://www.linkedin.com/feed/?trk=guest_homepage-basic_nav-header-signin
• Yelp: Check out Lift It Up https://yelp.to/fqgihNyHTK

Image Credits
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