We’re excited to introduce you to the always interesting and insightful Dennis Hering. We hope you’ll enjoy our conversation with Dennis below.
Dennis, thanks for joining us, excited to have you contributing your stories and insights. How did you come up with the idea for your business?
The idea for my business didn’t come to me in a single lightning-bolt moment. It came from years of watching people struggle in silence. I grew up around leaders, business owners and working families who carried enormous responsibility but rarely had anyone pouring into them. They were building companies, raising families, trying to create a better future, yet most of them were doing it without guidance, without structure and without a voice in their corner.
For years, I was that person too. I was working in sales, navigating leadership, trying to grow, trying to balance faith, family and ambition. I saw the same gaps everywhere. There were so many people with potential and talent, but no clear systems, no mentorship and no one helping them understand the mindset and habits required to actually win long-term.
That’s where the idea for my business was born. It came from a real burden to serve. I knew if I could combine faith-driven leadership, practical sales systems, and real-world business development strategies, I could build something that didn’t just look good on paper but genuinely transformed people’s lives. I believed this would work because I wasn’t guessing, I was solving a problem I had lived through firsthand. And I hadn’t seen many people in the marketplace bridge faith, leadership development and business growth in a way that was both tactical and relational.
What excited me most was the purpose behind it. This wasn’t just a business idea. It was a calling. I knew that if I could help leaders think differently, operate with discipline and clarity, and build lives anchored in faith and excellence, everything around them would rise: their families, their companies, their teams, their impact.
That’s why I pursued it. Not because it was easy or guaranteed, but because the need was undeniable and the mission was bigger than me.

Dennis, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?
For readers who may be learning about me for the first time, my name is Dennis Hering. I’m a husband, a father, a business development leader, a sales strategist and a faith-driven entrepreneur who believes deeply in the power of character, discipline and calling. My journey into this work didn’t start with a business plan. It started with a desire to grow, to understand leadership, and to help people unlock the potential they didn’t even know was there.
I was introduced to sales and leadership early in my career, and the deeper I went, the more I noticed the same pattern across industries: people were hungry for clarity. Business owners needed direction. Sales teams needed structure. Leaders needed accountability and confidence. And everyday people needed help balancing ambition with faith, family and the responsibilities of real life.
Over time, that observation became my mission. Today I work in multiple lanes that all connect around one purpose: helping people build strong systems, strong businesses and strong character.
In my day-to-day work, I serve in several roles:
• Head of Key Accounts at The Advisory Investment Bank where I help founders understand how to prepare, scale and position their businesses for acquisition.
• Founder of Hering Legacy Group, my personal brand that blends faith-based leadership development, sales training, golf instruction and content creation.
Across these roles, I provide services such as business development strategy, sales training, leadership coaching, content development, and education around the M&A process for essential-service business owners. Whether I’m teaching a sales rep how to become more consistent, helping a founder understand how buyers view their company, or creating content that inspires people to lead their families better. Everything I do revolves around clarity, structure and intentional growth.
What sets me apart is the integration of faith and practicality.
I’m not trying to be a motivational speaker. I’m not trying to be a corporate consultant. My goal is to build leaders from the inside out. I believe excellence starts in your character, and that strong habits, strong systems and strong values create strong outcomes. I teach the kind of leadership that changes businesses, but also changes households.
The thing I’m most proud of is the fruit, seeing people become more disciplined, more confident, more aligned with their purpose. Seeing founders get clarity about selling their businesses. Watching sales teams grow. Watching young leaders step into their calling. Watching men become better husbands and fathers because they developed structure in their lives.
If potential clients or followers could know one thing about my work, it’s this: I take your growth personally. Whether you’re building a company, building a brand or building a family, my mission is to help you do it with clarity, excellence, and conviction. Everything I create: content, coaching, consulting, or systems, is designed to serve people, build leaders and strengthen the legacy they’re building for the next generation.
My brand isn’t about fame. It’s about impact, alignment and purpose. If that resonates with you, we can build something incredible together.
Are there any books, videos, essays or other resources that have significantly impacted your management and entrepreneurial thinking and philosophy?
Absolutely. My philosophy around leadership, business development and entrepreneurship has been shaped by a handful of books, teachings and principles that have stayed with me for years. Each one challenged me, stretched me or completely reframed how I see discipline, consistency, people and growth.
Here are a few that had the biggest impact:
• “Atomic Habits” by James Clear
This book transformed the way I think about consistency. It taught me that success isn’t built on big moments, it’s built on small habits repeated daily. That mindset changed the way I lead myself and others.
• “The Slight Edge” by Jeff Olson
This one reinforced the truth that simple disciplines, done over time, create extraordinary outcomes. It helped me understand the power of compounding effort in every area of life.
• “How to Win Friends and Influence People” by Dale Carnegie
A foundational book for anyone in leadership or business. It taught me the importance of humility, genuine connection and understanding people, not just managing them.
• “Inner Excellence” by Jim Murphy
This book taught me how mental strength, character and personal excellence directly impact performance. It helped shape my approach to pressure, clarity and leadership under stress.
• The Bible
No book has influenced my leadership more. Scripture anchors my decision-making, my character and my understanding of what real influence looks like. It fuels the way I serve, lead and build teams.
• Podcasts: The Craig Groeschel Leadership Podcast, The Bible Department, The Billionaires Investors Podcast
These keep me sharp. Each one challenges my leadership thinking from a different angle, spiritual, practical and financial.
• John Maxwell’s teachings on leadership
His frameworks helped me understand intentional growth, communication and developing leaders who multiply, not just manage.
These resources shaped the core of my philosophy:
lead with character, build with discipline, serve with humility, and stay grounded in purpose.
When you anchor yourself in those things, your leadership grows, your business grows and the people around you grow.

How do you keep in touch with clients and foster brand loyalty?
For me, staying connected with clients is about intentionality. I don’t believe in transactional relationships. I believe in building trust long before someone becomes a client and maintaining that trust long after a deal is done.
The first thing I focus on is consistency. I stay in touch through regular check-ins, value-driven updates, and educational content that helps clients make better decisions. Whether I’m working with a founder preparing to sell their company or a team learning to improve their sales performance, my goal is to make sure they always feel supported, informed and understood.
I also believe in proactive communication. I don’t wait for clients to reach out with problems. I reach out to them with solutions, tools, insights or forward momentum. When you show people that you’re thinking about their success even when you’re not in a meeting together, that’s what builds loyalty.
Another big piece is personalization. No two clients have the same goals, the same personality, or the same challenges. I make sure my communication reflects where they are in their journey, whether that’s sending educational materials, breaking down the M&A process in simple terms, helping them understand valuation, or coaching them through leadership and systems.
On the brand side, loyalty comes from alignment. I lead with character, clarity and service. When people experience that consistently, they trust you. And when they trust you, they stick with you. My goal is for every client to feel like they’re not just working with a service provider, but with someone who genuinely cares about their growth, their business and their future.
That’s how loyalty is built: through relationship, attention and purpose, not pressure.
Contact Info:
- Website: https://www.heringlegacygroup.com
- Instagram: @officialdennishering
- Linkedin: https://www.linkedin.com/in/dennisrhering
- Youtube: https://www.youtube.com/officialdennishering

