We were lucky to catch up with Demaude Dawkins recently and have shared our conversation below.

Hi Demaude, thanks for joining us today. What do you think matters most in terms of achieving success?

1. **Clear Goals**: Having specific, measurable, attainable, relevant, and time-bound (SMART) goals helps to maintain focus and direction.

2. **Passion and Persistence**: Passion fuels motivation, and persistence helps overcome obstacles. Staying committed to your goals, even when faced with challenges, is key.

3. **Continuous Learning**: Being open to learning new things and adapting to change is crucial. This can involve reading books, attending courses, or learning from others.

4. **Hard Work and Dedication**: Consistently putting in effort and staying dedicated to your tasks can lead to success over time.

5. **Strong Work Ethic**: Being disciplined, reliable, and having integrity in everything you do is important.

6. **Good Relationships and Networking**: Building a strong support network and surrounding yourself with positive, like-minded people can provide support and open opportunities.

7. **Time Management**: Prioritizing tasks and managing time effectively helps in staying productive and avoiding burnout.

8. **Adaptability and Flexibility**: Being able to adapt to changes and remain flexible in your approach can provide an edge in a rapidly changing world.

9. **Resilience**: The ability to bounce back from setbacks and learn from failures is essential.

10. **Vision and Creativity**: Having a clear vision for your future and using creativity to solve problems can set you apart.

11. **Focusing on Strengths**: Identifying and leveraging your strengths while working on your weaknesses is important for personal and professional growth.

12. **Financial Literacy**: Managing finances wisely and understanding investments and savings can support long-term success.

13. **Positive Mindset**: Staying positive and maintaining a growth mindset can inspire you to take on challenges and push beyond limits.

Success is a journey rather than a destination, and it’s important to define what success means to you personally. Everyone’s path is unique, so staying true to your values and purpose can lead to a fulfilling life.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

CarterBlock Entertainment LLC is an independent record label/media platform based in the bayarea northern california. Our aim is to support and promote emerging and established artists across the USA and overseas; releasing music, organizing tours and securing press coverage for the acts signed to the label after more than ten years of working. CarterBlock Entertainment, has developed many networking contacts as well as gained necessary experience to propel this new label and its artists to succeed. This business plan will demonstrate how CarterBlock Entertainment has created a strong brand recognition within the music industry and generate profit long-term through royalties, ticket sales, merchandise and other revenue streams.

Any stories or insights that might help us understand how you’ve built such a strong reputation?

I think what helped me build a reputation is being consistently helpful, user-friendly, and fun. I aim to provide accurate and relevant information, be accessible for all sorts of queries, and offer a pleasant experience during our interactions. Plus, I can be curious and creative at times, which helps keep things interesting!

Any insights you can share with us about how you built up your social media presence?

### The Journey of Carterblock Entertainment:

1. **Identifying the Audience**: Carterblock Entertainment started by clearly identifying their target audience. They understood the demographics, interests, and preferences of their potential followers. This insight helped tailor content that resonated well with them.

2. **Consistent Branding**: They developed a unique and consistent brand voice, style, and aesthetic across all platforms. This helped in creating a recognizable identity that stood out in the crowded social media space.

3. **Engaging Content**: Creativity was at the heart of their strategy. Carterblock focused on creating high-quality, engaging content that was both entertaining and informative. They leveraged videos, behind-the-scenes clips, interviews, and interactive posts to keep audiences hooked.

4. **Leveraging Multi-Platform Presence**: Understanding the unique capabilities of each platform, they tailored content specifically for platforms like Instagram, YouTube, Twitter, and TikTok, ensuring that they reached different audience segments effectively.

5. **Collaboration and Partnerships**: Collaborating with influencers and other creatives within the industry helped amplify their reach. Strategic partnerships introduced them to new audiences and added credibility to their brand.

6. **Engagement and Authentic Interaction**: Building genuine connections with their audience was crucial. They actively engaged with followers by responding to comments, hosting live sessions, and encouraging user-generated content. Authentic interaction created a community feeling and boosted loyalty.

7. **Data-Driven Strategy**: Utilizing analytics and insights, Carterblock continuously monitored and adjusted their strategy based on what resonated most with their audience. This data-driven approach ensured optimal engagement and growth.

8. **Viral Campaigns and Challenges**: By creating shareable and viral content, like fun challenges or catchy music snippets, they tapped into the power of word-of-mouth and encouraged followers to spread the word.

### Advice for Newcomers:

1. **Know Your Audience**: Start by understanding who your target audience is and what they want to see.

2. **Be Consistent**: Develop a consistent posting schedule and maintain a cohesive brand voice.

3. **Engage Genuinely**: Interact with your audience regularly, and build a community around your brand.

4. **Quality Over Quantity**: Focus on delivering quality content that adds value or entertainment to your followers.

5. **Use Analytics**: Regularly analyze your performance and adapt your strategy accordingly.

6. **Be Authentic**: Stay true to your brand and communicate your unique story.

7. **Stay Current**: Keep up with trends, but ensure they align with your brand’s voice and message.

Building a social media presence takes time and effort, but with creativity and persistence, it can lead to great success.

Contact Info:

• Website: https://carterblockentllc.com/
• Instagram: https://www.instagram.com/carterblockent?igsh=MzRlODBiNWFlZA==
• Facebook: https://www.facebook.com/profile.php?id=100048174622306&mibextid=LQQJ4d
• Twitter: https://x.com/carterblockent_?s=21&t=WoyNz0AqAn4ZzMLw22I0QQ
• Youtube: https://youtube.com/@carterblockentertainmentllc?si=73mj9cY_jQeaYdzV