We recently connected with Debbie Liaw and have shared our conversation below.

Debbie, appreciate you joining us today. Let’s kick things off with your mission – what is it and what’s the story behind why it’s your mission?

At Aquafuzion, our mission is to bring our clients’ visions to life. Beautifully, intentionally, and seamlessly. From floral design to décor, timelines to final execution, every detail is thoughtfully curated to reflect each client’s unique story. But beyond aesthetics, our purpose runs deeper: we strive to create lasting joy. We believe that happiness is in the details. The kind that lingers in hearts and memories long after the event is over. It’s this commitment to heartfelt experiences that fuels our passion and drives everything we do.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

Aquafuzion was founded in 2004 by Debbie, a creative force with an eye for design and an innate ability to bring beauty and order to life’s most special moments. Interestingly, her journey into the world of weddings and events began unexpectedly—after being mistaken for a wedding planner on several occasions, she realized she had a natural gift for the craft. Inspired by those encounters and her love for design, Debbie officially launched Aquafuzion, turning a serendipitous moment into a full-fledged, passion-driven business.

Today, Aquafuzion offers a full suite of services including floral design, event planning, and custom invitation design. We specialize in curating cohesive, elegant, and unforgettable experiences for weddings, social gatherings, and milestone celebrations. From lush floral arrangements to seamless timelines and beautifully crafted paper goods, we ensure every element reflects our client’s vision and story.

What sets Aquafuzion apart is our unwavering dedication to excellence and our meticulous attention to the smallest details—details that others may overlook, but we believe make all the difference. Whether it’s the perfect placement of a centerpiece, the tone of a printed invitation, or the timing of a ceremony entrance, we are fully invested in every moment.

What we’re most proud of is the feedback we receive from our clients. Knowing that our work has touched their hearts, exceeded their expectations, and created lasting memories is what fuels us. Our clients trust us not only with their vision but with some of the most meaningful days of their lives—and that’s an honor we don’t take lightly.

At its core, Aquafuzion is about more than just beautiful events. It’s about creating joy, celebrating love, and bringing people together in ways that feel effortless, intentional, and unforgettable.

Any insights you can share with us about how you built up your social media presence?

Our social media presence has grown organically over the years, with Instagram being our strongest platform. In fact, most of our clients find us either through Instagram or through referrals from past clients. We’ve found that consistency is key—so we make it a priority to post daily and stay actively engaged with our audience.

To ensure we’re always present and responsive, we’ve brought on a dedicated team member to manage our social media. This allows us to stay on top of daily posts, monitor inquiries, and maintain a cohesive aesthetic that reflects our brand.

Our advice to others is simple: treat your social media like a portfolio. Post quality content consistently, respond promptly to messages, and don’t be afraid to show the heart behind your work. People are drawn to authenticity just as much as they are to beautiful visuals.

Any advice for growing your clientele? What’s been most effective for you?

The most effective way we’ve found to grow our clientele is by consistently delivering exceptional service and high-quality work. Our reputation speaks for itself—many of our new clients come to us through word-of-mouth referrals from previous clients who were genuinely happy with their experience. We believe that going above and beyond, not just meeting expectations but exceeding them, leaves a lasting impression that naturally leads to more business.

Additionally, being listed as a preferred vendor at respected venues has played a key role in our growth. It’s a testament to our professionalism and reliability, and it helps us connect with clients who are already looking for trusted, experienced partners. Great reviews, strong relationships, and consistent excellence—that’s the foundation of our growth.

Contact Info:

• Website: https://aquafuzion.com/
• Instagram: Aquafuzion / Aquafuzionfloral

Image Credits

The Langham Huntington, Pasadena
Duke Images
Herman Au
Lin and Jirsa
Bell Recó, Barcelona, Spain
Robert Marcillas