We recently connected with Darnisha Stevenson and have shared our conversation below.
Alright, Darnisha thanks for taking the time to share your stories and insights with us today. Let’s kick things off with your mission – what is it and what’s the story behind why it’s your mission?
My mission is to help others strive for greatness despite their situations. At 19 I was in a domestic violence relationship with my then high school sweetheart. A year later I found out I was pregnant and decided to keep my baby despite the abuse. After my son was one I was determined to give us a better life and to not allow my past to determine my future . I left the relationship and poured a lot of long hours into corporate America and my YouTube platform.
Darnisha, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?
I am Darnisha AKA Charming ! I am currently a full-time working mom of 3 in the corporate and social media world. My brand ” That’s Charming” started in 2017. The name came from my childhood nickname “Charming” which is now my newborn daughter’s first name. My brand started off on YouTube where I create lifestyle , homemaking and motivational content videos for women. In 2020 we launched our first product which were handmade bracelets . Also, in 2020 I opened “Charming Heart” to the public where I share my deepest feelings through poetry. In October 2021 we rebranded and dropped our first journal called Safe Place which gives others a place to reflect on their past, present,and future. With being a woman that wears many hats, having discipline is part of the reason I am where I am at today. In order for me to get things done I have to be disciplined with my time by being intentional on how to utilize my time from the time I wake up until the time I go to sleep. What sets me apart from others is my ability to be transparent and to see the blessing in every situation including the challenging ones. I am most proud of my self growth. Looking back to 2017 I’ve changed so much as a person , I am willing to hold myself accountable , learn, correct my wrongs and serve others selflessly. That’s Charming is a household brand that is evolving everyday. We are learning and growing and have so much more to provide to our supporters.
We’d love to hear the story of how you built up your social media audience?
Social media is changing so often, however I built my audience by being authentic, transparent , relatable, and sticking to my mission. My most viewed content has been in my most vulnerable moments of my life that I’ve shared.
Tips: Be you! The right audience will come to you.
We often hear about learning lessons – but just as important is unlearning lessons. Have you ever had to unlearn a lesson?
I had to unlearn that I needed I huge following . I remember thinking that If I had a half a million subscribers that ” I made it”. Having a large following does not mean you’ve made it. I am making it NOW with a small following with a BIG positive impact.
Contact Info:
- Website: https://thatscharming.com
- Instagram: https://www.instagram.com/thats_charming/
- Youtube: https://www.youtube.com/channel/UCaYIcthgNdU_OaiTtY28EZw
- Other: That’s charming designs instagram- https://www.instagram.com/thatscharmingdesigns/