We were lucky to catch up with Danielle Bullock recently and have shared our conversation below.

Danielle, appreciate you joining us today. Before we talk about all of your success, let’s start with a story of failure. Can you open up about a time when you’ve failed?

I was invited to be apart of a pop-up event in the area. I was so excited. I made sure I was up early and get all of my bracelets and accessories organized and packed up in the car. I drive about 30 minutes away and arrive to the location a few minutes early. I begin to set up my things and wait for the people to arrive. Two hours later and no one has stopped by to see what was going on. I ended up selling no bracelets that day. I felt defeated but realized that atleast I can learn and grow from the experience.

As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?

My name is Danielle. I started to make bracelets as a way to deal with my anxiety. I was able to turn my hobby into a small business. I make beaded bracelets and accessories. I also attend pop up events and other local events in the area.

What’s been the most effective strategy for growing your clientele?

The best way to grow my clientele is social media! I make tiktok videos and I also advertise on Instagram and Facebook. Tiktok is a great way to stay relevant especially with the younger crowd.

Any insights you can share with us about how you built up your social media presence?

I make a lot of tiktok videos. I love to make videos to showcase the bracelets that I have created. It is also a great way to create engagement with potential customers.

Contact Info:

• Website: www.beadedblissboutique.com
• Instagram: https://www.instagram.com/beadedblissboutique?igsh=dTd0cWFsODlncmNs