We recently connected with Dalton Johnson and have shared our conversation below.
Dalton, thanks for taking the time to share your stories with us today Have you signed with an agent or manager? Why or why not?
Signing with Bentley Records. NYC record label.
Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.
How I got into the industry ——-
When I officially showed up on the scene was when I started my own record label back in 2018 5 years ago to be exact my business name was to be illaFlo Records and my professional skills were mixing mastering recording vocals making instrumentals and songwriting plus recording session coaching for artists and other clients plus I do promo and marketing for the client / artist as well I also do professional wrapping and typical record producing activities another opportunity presented itself 3 years ago when I landed an independent record deal with Bentley records out of New York City one of the biggest independent artist labels in the well-respected game currently I am a gold status artist being with them now for the past three almost four years they presented the opportunity to publish some singles and two of my EPS my first EP is named banger alarm and my second EP is called illaFlo Records with 16 tracks and One track being an intro track I’ll be working on my third album this year with Bentley records.
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Business
I started illaFlo Records in 2018 with nothing but a horrible recording studio on my mom’s basement over the years I’ve developed relationships that span across the state and are very artistic in their nature the artists the record label has worked with that I own to name a few are JasMarie, LouilLee, B-Ready and T-Bombz. The first studio I ever had had five bedrooms in 1600 square feet it was just perfect moving out of my mom’s basement into that I loved it we all loved that I should say the artist especially there was a room for me my sister she’s a graphic designer and Entourage room drumming room and studio room for us we work there for about 7 and 1/2 months then I had another studio which was across from the zoo in Minot North Dakota for about a year that was a two bedroom office with an Entourage room in it studio recording room we got a great deal on a desk that was a $2,000 desk for $500 that we used in the studio room it was great photos were good times for the currently looking for new office space in Bismarck North Dakota the capital of North Dakota to relocate here for better Business and better opportunities
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Discipline
As far as discipline goals whenever I head to train people to obey follow the rules or exhibit specific codes of behavior I didn’t absolute best mannor I could. And for me following a certain disciplinary code for myself I did the best I could I had to have a tight budget always turning down new opportunities as they arose due to lack of proper funding I still to this day and having to respectfully decline opportunities that the label and myself are presented with I started making rap music at age 14 and I’m 31 now so being disciplined over the last 17 years regarding my career moves and industry opportunities has been extremely challenging all of my extra dollars over the years have always been back into the craft and business as we know it I still and faced with disciplinary decisions to follow and make every day it’s an ongoing battle that’s a journey to say the least and it won’t stop for anybody that gets to the top if they make it to the top it’s going to be a perpetual thing discipline you know
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Craft
I’ve been working on developing my craft now for a total of 17 years and working on developing my skills as an MC and as a record producer/business owner and what to do with the skills once I acquired them where to go with them and what to do next my rap style is unique with wave after wave of emotion and bold delivery and complex rhyme schemes witty and downright lit I guess you could say I focused on developing my lyricism to the point of just freestyling most of the tracks I’ve recorded and published I have a lot of material and lyrics in my mind that one tends to not forget what’s been created in my mind always I write rap and other lyrics when I’m in the mood I’ve really worked at getting to know my daw which is studio One artist version I’ve come to learn it’s extremely versatile for all it’s end users and the user friendliness of the d a w is phenomenal magnificent actually last 10 years I’ve been working on an insane amount to say the least my talents at vocal recording mixing and mastering music I also play piano on The pianist at heart
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Products and services
Representing first-rate artists in Minot is my passion, and nobody does it better than Illaflo Records. I have developed a roster that spans the full spectrum of popular music, comprising an unrivalled catalogue of talented, professional musicians who can can release hits while still innovating, elevating popular music to the next level. Take a look through my listings and see whether you think my record label is a match for you, and feel free to give me a message on my message form below to discuss your next record deal.
My artists cover a huge range of styles and genres with their expertise, from contemporary pop, indie, funk, soul and RnB to jazz, classical and folk music. All of my extremely talented artists approach their work with a professionalism honed over multiple years of experience in the music industry, helping me to achieve my number one priority: hot tracks and hits that are guaranteed to make it into a list of modern classics.
When you choose to go with my company to publish your music, you’re selecting experts with years of experience in the industry. Like my musicians, my in-house production are extremely knowledgeable and talented, and their prime concern is in ensuring the best arrangement, mixing and mastering to make your tracks stand out from the crowd. If you’re excited by the prospect of creating music that will stand the test of time, illaFlo records is the record label for all your needs
I offer full recordings studio options mixing mastering producing vocal coaching
Songwriting and recording process included I also do features for my rapping and my record label does promotional and advertisements as well
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Biography
Dalton Gunnar Johnson aka his stage name $helta born Jan 13th in the magic city aka Minot, ND. He was the first child of three children. At a young age, Dalton began being introduced to the music of all sorts including playing the piano. Dalton started rapping at the age of 14. Growing up with a single mom and two siblings wasn’t easy. So, Dalton had to become the man of the house at a young age. Dalton used this situation he was in to add fuel to the fire of making monumental moves in the underground rap scene. Dalton started recording music around the age of 15 and really began to shape his craft in the oncoming years. Dalton’s aka $helta’s music is wave after wave of emotion and unique with delivery and cadence. Check out Dalton’s music on all platforms. Dalton is currently signed with Bentley Records an International Record Label. $helta is an acronym which stands for $teadfast Hustler Everyone Listening To Always
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Soundcloud greeting on webpage to customers
CEO/FOUNDER/PRODUCER/HIP-HOP RECORDING ARTIST/SONGWRITER/MIXING/MASTERING/COMPOSER
Greetings and thanks for stopping by,
WE ARE A MIDWEST RECORD LABEL
I am an aspiring 28 year father & entrepreneur/hip-hop artist all mixed in one. I am currently residing Minot, North Dakota. I am constantly working on new ways to provide business owners everything in my arsenal, in hopes to duplicate & automate production as well as ROI.
My personal VISION is to positively change lives for the better of the world and our kids through money raised conducting business, THE RIGHT WAY!!
FACT:
Only a small portion are silver spooned coming into this world.
Everyone starts somewhere, somehow, someway and that’s just how it is everywhere throughout this entire world, period.
I want to help you help others in this world.
Everyone is going to doubt, stay non-believers, hate. Case in point, don’t ever pass up a “chance”, you never know what could happen or worse what could have happened..
Over the last few years I’ve been overseeing & introducing the newest ways to BOOST annual sales revenue, allowing for duplication and automation to occur at rapid speeds. Since the inception of ‘illaFlo Records’ ground breaking GROWTH has occurred both in the PHYSICAL & BITS world(s).
THE vision is to obliterate what’s known as the CURRENT STATUS QUO, causing IRREVERSIBLE damage, while presenting an incredible OPPORTUNITY for AMERICA to come TOGETHER as ONE. We believe with the CURRENT and UPCOMING workforce, ANYTHING, and I mean ANYTHING….is POSSIBLE!
I know what it’s like to STRUGGLE, most people DON’T DO ANYTHING TO MAKE A CHANGE ..take a CHANCE …become a CHAMPION for the LOVE of life.
Dalton Gunnar Johnson
Owner/CEO
illaflo-records.ueniweb.com
Feel free to edit accordingly as I’m not professionally submitting this. I’m not a pro writer this is all just the information you guys requested and a bio and my business landing page info my website link and other things please make it all work and sound and look smooth to the reader thanks leave out what you feel isn’t necessary include all if you guys see fit .
For you, what’s the most rewarding aspect of being a creative?
I have to say the most rewarding aspect of being an artist for creative for me would be the fact that I can express myself through my music it helps me with my pain with my struggles and with my day-to-day living. I also really love to help other artists get out what they have inside through their music it’s just so beautiful when you have an artist that has an idea and it comes to fruition with your help with my help I should say.
Have you ever had to pivot?
When I signed with Bentley records three almost four years ago was probably the biggest pivot in my music career.
Contact Info:
- Website: https://illaflo-records.ueniweb.com/
- Instagram: illaflo.records
- Other: https://www.buzz-music.com/post/helta-speaks-of-rising-to-the-top http://voyagela.com/interview/meet-dalton-johnson-illaflo-records-north-dakota/