We’re excited to introduce you to the always interesting and insightful Cris Garcia. We hope you’ll enjoy our conversation with Cris below.

Alright, Cris thanks for taking the time to share your stories and insights with us today. Coming up with the idea is so exciting, but then comes the hard part – executing. Too often the media ignores the execution part and goes from idea to success, skipping over the nitty, gritty details of executing in the early days. We think that’s a disservice both to the entrepreneurs who built something amazing as well as the public who isn’t getting a realistic picture of what it takes to succeed. So, we’d really appreciate if you could open up about your execution story – how did you go from idea to execution?

After being a freelance makeup artist, and working for a few different bridal hair & makeup teams I decided to start my own Bridal hair and makeup team. This idea was huge, and scary. As a hair & makeup artist, my joy is in the work; glamming my clients and hearing about their life’s, passions and goals. Not so much invoices, contracts, timelines, follow ups. But after working with a specific bridal company I began to get an itch. An ‘I’m not appreciated’ itch, a ‘my time is more valuable than what I’m getting paid’ itch. And it’s those moments (I’ve felt them in past jobs) I’ve learned it’s time to move on. With each job we take something, some knowledge, experience, growth. And it was with this company that I realized I was put on some game (business knowledge) without realizing it in the moment. Once I stepped back I was able to realize I have everything I need. I can do this!
The first step in my mind was a name; GLO GRL Makeup CO. Then the logo, then our website (which I built and had no idea what I was doing, then doubted everything about how the website looked), but I persevered. Keep going!
After the website was built, business cards, then I took the financial leap to market the company on bridal websites.
GLO GRL was started in November 2021, and in March of 2022, we have over 20 weddings booked for the year.

As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?

I’m Cris! I have been in the makeup and hair industry for 10 years. Although makeup and hair is my passion in life, I love getting to know you.
Hear your story, what brings you joy, happiness, how you overcame obstacles, what your goals are. When it comes to weddings THE ENERGY IS ELECTRIC! Feeling the love in the space, the support, strength, joy! I love it!
Making my clients and brides feel beautiful and confident is one of the aspects I enjoy, but the feeling I get from glamming and talking to my clients and brides is what reminds me why I do what I do. You fill my cup. Thank you.

We’d love to hear the story of how you turned a side-hustle into a something much bigger.

While working at Nordstrom, I always laptop my makeup kit in my car. ALWAYS! When I clocked out of an 8 hour day, I’d go to strip coins to glam the beautiful ladies.
My mantra was; you can’t invest time in a company and not invest the same amount of time in yourself, your craft, your love.
As tired as I was, I was happy. Not to sell makeup, but to do makeup. To be creative in my own space, to build a name for myself, and to experience things I wouldn’t in store.

Do you have any insights you can share related to maintaining high team morale?

Listen. Listen with the intent to learn, and hear with understanding. Just because your the boss doesn’t mean you know all the ins and outs. Once you feel like you know it all, you’ve lost.
There is always room to grow, and learn, and lead.

Contact Info:

• Website: Glogrlmakeupco.com
• Instagram: Glogrlmakeupco