We recently connected with Corey Jones and have shared our conversation below.

Corey, thanks for taking the time to share your stories with us today How did you learn to do what you do? Knowing what you know now, what could you have done to speed up your learning process? What skills do you think were most essential? What obstacles stood in the way of learning more?

I kind of fell into it, I was always fascinated by extreme sports movies growing up. I loved the way they edited everything to the music. In 2020 I went on a week long trip to Puerto Rico and brought my GoPro camera with me. I told myself I was going to turn it on and record everything we did, from beaches to hiking to hidden waterfalls in the rain forest. When I got back I taught myself editing software. It took weeks to make the video. Once I posted it to Facebook I was getting bombarded with requests to shoot everything from weddings to promo videos for businesses. 6 months later I was quitting my trucking business and taking videography full time!

I honestly don’t think I could have done anything to speed up my process. I was obsessed and relentless. I spent hours on YouTube watching and learning and also enrolled in an online film course.

I believe the most essential skill I learned was just doing the work. I would film everything just for practice. I once made a video just about me going to the car wash. It’s weird but it was putting in reps and thats what really counts.

Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers.

Growing up I was always into art and just about anything creative. I was the kid in school that didn’t really do his classroom assignments but doodled on the whole outside edge of the paper. I spent a lot of time at home drawing and painting and challenging myself to come up with something new and interesting as much as I possibly could.

As a kid I was obsessed with an extreme backcountry snowmobiling film series called “Slednecks” I loved how they cut the insane stunts to music and made it flow perfectly. Growing up I always wanted to be one of those guys doing the big jumps in the backcountry. As I became a young adult I kind of fell out of doing creative things. Drawing took a back seat to work, partying, and just trying to find my place in this crazy world like a lot of people in their early 20’s. But I always felt like something was missing, I needed to get back into creating things, I knew sitting behind the wheel of a semi or tractor wasn’t what I was here on this planet to do. About 6 years ago I went on an 8 day trip to Puerto Rico. At the time I had just the newest version of a GoPro and I decided that I was going to take it with me and film everything that I could. I spent the whole time filming our adventures, from hiking to hidden waterfalls to eating shit on a surfboard for my first time I filmed all of it. When I got home I spent the next two weeks teaching myself editing software. When I was done I had a video I was proud of but it was mostly just for fun, I really had no intentions of sharing it, However my friend begged me to post it to Facebook so I did. BAM! Instantly I was getting requests to film everything from weddings to promo videos for businesses. Thats when I know I didn’t necessarily want to be one of the crazy athletes, I wanted to be the one filming them and creating the videos. 6 months later I sold my trucking business and took videography full time.

My push to take the passion I discovered wasn’t purely from the joy of doing it it was also brought on by experiencing who I didn’t want to become and some very tragic life events. At the time of discovering said passion I was in the middle of brutally losing my mother to brain cancer. When I lost her I was a major push. I felt as if life was reminding me how fragile it really is and how it can all be taken from you suddenly. It was through these experiences that I decided I was no longer going to be stuck doing anything that doesn’t fulfill me as a person. I knew I had to chase my dreams of creating full time.

I came into my craft from an emotional push, I have a lot of passion for what I do and I know others do too. I love to create content for folks that isn’t just cool fancy clips but has an emotional aspect to it. I want the viewer to feel something when they see the content. Digging into why people started doing what they do is my favorite part! I just love a good story. Thats why with CAKE Video Co. I try to dig into the deeper meaning of their story. I want people to see their brand or story remember it and get inspired by it.

The services I provide revolve around social media and documentary style content creations for brands, businesses and athletes. While a specialty in action sports, automotive and travel.

We’d love to hear a story of resilience from your journey.

No particular story, but I have always been extremely resilient. I believe it comes from the passion I have for what I do. Im not afraid to make phone calls, knock on doors, or message someone ive never met if I think they can help me in any way at all. Networking and asking questions is your best friend. Im not scared of reaching out for contacts, what’s the worst they’re going to do? say no? Need a helicopter for a freestyle motocross shoot? Pick up the phone! Want to shoot with that car brand? Pick up the phone! Want more clients? PICK UP THE PHONE! I’ts already in your damn hand anyway

What do you find most rewarding about being a creative?

By far the most rewarding aspect of being a creative is seeing the reactions of the clients when they see the finished product. I don’t know how many times ive shared the finished product of a documentary or brand film and have seen the client literally tear up with joy and are so blown away that they share it with everyone they know. Thats what its all about!

Contact Info:

• Website: https://cakevideoco.com
• Instagram: coreyjones303, cakevideoco
• Facebook: cakevideoco, Corey Jones
• Linkedin: Corey ( CAKE Video Co.) Jones
• Youtube: Corey Lea Jones

Image Credits

Chris Patterson, Brady West