Alright – so today we’ve got the honor of introducing you to Consuelo Velazco-sosa. We think you’ll enjoy our conversation, we’ve shared it below.

Alright, Consuelo thanks for taking the time to share your stories and insights with us today. Often the greatest growth and the biggest wins come right after a defeat. Other times the failure serves as a lesson that’s helpful later in your journey. We’d appreciate if you could open up about a time you’ve failed.

I live in a very small town in Iowa, most people when you tell them we are from Iowa, they say what’s Iowa? I have been in the hair industry on and off for about 14 years. Always quitting for all the wrong or right reasons still not sure. In 2019 I married a Wonderfull man that built a small salon inside our home. He said only work on family and friends. His idea was I would leave my full time job to stay more at home and have the hair business as a small side business. It was going well and as the year went by covid hits. I had to close I spent 4 long months with my kids inside our home we went nowhere, but in those 4 months I studied all the ins and outs. All the do’s and don’ts about hair. Right before my career was taking off and before covid hit. Someone said some not very nice things about work I had done. It hurt my heart, and I wanted to quit. My husband looked at me and said amor (love), grow, not to be better then anyone else, but better then yourself each day. Covid hits and I’m even more devastated. Like I said earlier something in my brain switched and thats when all of my failures as a cosmetologist ended. I decided that no matter what anyone said. As long as I was doing my best with the right heart, I would be blessed. right after I came back from covid something happened. I did change I became the only Blonde specialist in Marshalltown. Little old me in my little old salon. No one, the one who messes up hair built a name for herself. Fast forward to now and couple more failures. I am ConsueloDoesHair. Transformative hair artist. That loves on all her clients, talks about Jesus, and recognizes that I will make more mistakes again, but if I do it with the right heart and try my very best. It will become growth not failure!

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

My Name is Consuelo Velazco-Sosa. I am a Christian Transformative Hair Artist, thats a name I gave myself because most 90% of my work is very transformative. My son says I’m really good at making the hair look like the picture. I’m still deciding if thats a good thing or bad thing. I didn’t always want to be a cosmetologist. When I was little I always would say I wanted to be a teacher. Of coarse all that changed when I got married. Not because being married should change your life or anything, but because I got married at 17 to a very Mexican household. As a matter of fact my in-laws wanted me to drop out of school completely. My mom said no. Being about 2 months pregnant I managed to graduate high school a semester early and focused on working fuller time. that coming September my mom went to Iowa School of Beauty that we had here in town, and registered me without me knowing. She takes me to tour the school and right after that the teachers said alright Consuelo see you Tuesday. Of coarse my husband hated the idea so to punish me I had to work full time and go to school full time. I did, I worked really hard. I even graduated super early. I was so excited when I passed my boardes and right away rented a chair after passing my boards. I always thought cosmetology wasn’t my thing, but as I grew in my career and I noticed how happy I was making women feel more beautiful then they already are. I fell in Love with the trade. As a Transformative Hair Artist, I will always do my very best to provide the upmost customer service I can. I will also do my very best to make it look like the picture lol. With Christ in my heart I will always try my very best to be honest, loving, kind, gentle, disciplined, and self-controlled. Yes I will talk about Jesus, But I will also do a very good job at doing your hair! you are so loved! God bless you, and message me if you want to get your hair journey started.

Can you share a story from your journey that illustrates your resilience?

I was created for a purpose! Ever since the very beginning I have had a very hard life. I remember more bad moments then good moments, but God always had a purpose for my life. Even though my life has been hard I am happy I get back up and try harder each time. In the hair industry there is a lot of negativeness among each other. its always who can do it better. who did it worse, lets not go to her, she’s the best, etc. I want to cancel out all the negativeness and even if there is bad talk. Talk with good talk back. always look at the bright side and defend or educate when there is an issue. Learn, and grown from all the negativeness. Above all else Love. Be all things to all people, at all times. It may not be pretty now. One day when you’re standing on a mountain looking back you will say. Praise God thank you Jesus. We did that!

Any advice for growing your clientele? What’s been most effective for you?

Be honest! I tried it every single way the honest way is the best way. Being myself, the real me the raw me. People know when you are being fake. Especially in the hair industry it can be a girl eat girl world. I am very clear about the things I can and can’t do. I also listen to my clients. I accept feed back and am willing to compromise. I understand this approach will not work with everyone, but for me this has worked. Im not always happy and I also have bad days. but at the end of the day I am clear about my professionalism with all my clients. I work with them as much as I can and they work with me back.

Contact Info:

• Website: https://book.heygoldie.com/Consuelodoeshair
• Instagram: https://www.instagram.com/consuelodoeshair/
• Facebook: https://www.facebook.com/consuelovelazcososa